Just Add Fuel®… Just Got Better

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Just Add Fuel® is Peugeot’s innovative and unique fixed-cost motoring package – and now it’s available to teenage drivers.

Peugeot Just Add Fuel
Peugeot has again rewritten the retail rule book and, thanks to the use of advanced telematics technology, younger drivers can benefit for the first time.

•Now available to drivers aged 18-20 for the first time
•State-of-the-art plug-in telematics device tracks vehicle use
•Available on Peugeot 108 priced from just £248 rental per month** and no initial payment.

Just Add Fuel® is Peugeot’s innovative and unique fixed-cost motoring package – and now it’s available to teenage drivers.

Since launch in July 2010, over 27,000 UK drivers have taken advantage of Just Add Fuel® from Peugeot. Along with being hassle free, its low single monthly payment to cover all motoring costs and exceptional value for money have been the appealing factors.

But it has only been available to drivers aged 21 or older – until now. Peugeot has again rewritten the retail rule book and, thanks to the use of advanced telematics technology, younger drivers can benefit for the first time.

Just Add Fuel® is an innovation which has had a significant influence on UK car-buying patterns. It includes:

  • A single monthly payment to cover all motoring costs
  • No need to budget for insurance, servicing, road fund licence*, and roadside assistance costs – they are all included
  • No need to search for cheaper insurance each year
  • Fixed price motoring for three years means peace of mind
  • A completely transparent motoring package with no hidden costs
  • The opportunity to drive a new car every three years, so no MOT costs

Insurance industry data reveals that, statistically, drivers aged 18-20 are at the highest risk of being involved an accident. Working closely with its policy provider, Peugeot is launching a comprehensive fixed cost motoring package which takes that into account.

Neil Moscrop, Peugeot Brand Director commented: “Just Add Fuel is recognised as the most significant innovation in vehicle retailing for a number of years. Now we can widen its appeal even further, allowing a broader spectrum of drivers to experience the thrill of owning a new Peugeot car.”

Just Add Fuel® for those aged 18-20 is only available to Peugeot 108 buyers and is priced from just £248 rental per month**. The secret is a discreet plug-in telematics device; sent to customers immediately after they take delivery of the popular city car, it attaches to the On-Board Diagnostic (OBD) port under the steering wheel. It’s a simple installation which they can do themselves, though their Peugeot Dealer will be happy to help if required.

Via satellite tracking, it stores and sends data on the vehicle’s speed, acceleration, deceleration and lateral G-forces. This is used to assess the customer’s driving style and rate each journey made, on a scale from 1–100. Customers will have access to an online portal where they can review their driving activity.

This is also regularly monitored by the insurer and an aggregate score awarded. Feedback is provided to assist the customer in improving this if necessary. If the score falls below an agreed threshold, the driver will receive a warning. Four warnings a year will result in the insurance policy being cancelled. This may reduce the number of insurance products available to the customer, and/or increase the premiums they are quoted.

Terms and conditions apply, including a requirement for a full UK driving licence, permanent UK residency and no ‘fault’ insurance claims.

Just Add Fuel® with telematics is also available to Peugeot 108 buyers aged 21-75 who do not have two years’ No Claims Discount, or have held a full UK driver’s licence for less than two years.

Despite being part of the new car retailing landscape for five years, Just Add Fuel® remains unique to Peugeot.

*Road Fund Licence on a Peugeot 108 is £0.

**Minimum age 18, maximum age 75. Drivers are required to install the Telematics Box & consent to Data capture & transmission to qualify for insurance. All drivers must hold a full UK licence & meet eligibility criteria including limits on driving convictions & claims. Insurance subject to cancellation if you receive four warnings for poor driving. Excesses apply. 3 years motor insurance is provided and underwritten by U K Insurance Limited which is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. This offer is not available in Northern Ireland. Written quotations available from PSA Finance UK Limited t/a Peugeot Financial Services, Quadrant House, Princess Way, Redhill, RH1 1QA. An initial rental (amount dependent on size of monthly payment) and final rental payable. JAF is incorporated into a Personal Lease contract; you will not own the car. Excess mileage charges may apply. Routine servicing included, excludes wear parts. A guarantee may be required. Peugeot Motor Company Plc is acting as a credit broker and is not a lender. To finance your lease we will only introduce you to Peugeot Financial Services, the exclusive provider of Just Add Fuel. Rentals quoted for a typical customer and will vary according to age, postcode, initial rental and annual mileage.

About Peugeot
The Peugeot brand can trace its roots back to 1810. It was in 1890 that it began producing internal combustion powered automobiles. Since then, over 65 million vehicles have been produced. Demonstrated through its Brand signature ‘Motion & Emotion’, Peugeot is present in 160 countries, has 10,000 franchised Dealers and is recognised for the quality and design excellence of its products.

Peugeot UK
The UK is the 3rd largest market for Peugeot with its UK Headquarters located in Coventry. The UK car line-up includes the 108, 208, 308, 508, 2008, 3008, 5008 and RCZ, supplemented by people-carriers and a four-van range.

Peugeot UK Communications Contacts
Andrew Didlick, Director Communications, Events & Brand Partnerships
T: +44 (0)2476 884309     |    M: +44 (0) 7836 362859     |    E: andrew.didlick(at)mpsa.com
Kevin Jones, Head of Communications, Peugeot UK
T: +44 (0)2476 884215     |    M: +44 (0) 7880 786596    |    E: kevin.jones(at)peugeot.com
Louise Dowling, PR Manager, Peugeot UK
T: +44 (0)2476 884216    |    M: +44 (0) 7767 490420    |    E: louise.dowling(at)peugeot.com
Kerry Livesey, Press Officer, Peugeot UK
T: +44 (0)2476 884212    |    M: +44 (0) 7940 078848    |    E: kerry.livesey(at)peugeot.com
Craig Morrow, Press Fleet Officer
T: +44 (0)2476 884261    |    M: +44 (0) 7747 764745    |    E: craig.morrow(at)mpsa.com

For high-resolution downloadable images of the Peugeot product range, information and news stories, log onto the dedicated Peugeot Press website at: http://www.peugeotpress.co.uk (Newspress passwords apply)
Peugeot UK website: http://www.peugeot.co.uk

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Janet Brace
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