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Guinness World Record Swimmer Martin Strel and TDG Sports Announce Unprecedented World Swim Starting March 2016
  • USA - English


News provided by

Nicholas & Lence Communications

Sep 14, 2015, 09:00 ET

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Martin Strel approaching The Freedom Tower in Manhattan and illustrating the route for his “Strel World Swim” at Brookfield Property Partners’ site at North Cove Marina Photo Credit Stuart Ramson
Martin Strel approaching The Freedom Tower in Manhattan and illustrating the route for his “Strel World Swim” at Brookfield Property Partners’ site at North Cove Marina Photo Credit Stuart Ramson

New York, NY (PRWEB) September 14, 2015 -- On September 10, TDG Sports and Martin Strel, the world’s leading long-distance swimmer and the recipient of five certificates from Guinness World Records, officially announced his next historic challenge to promote peace, friendship, and clean water – Strel’s World Swim – during this morning’s New York City “Clean Water Swim,” where he swam from the Statue of Liberty to the North Cove Marina in Downtown Manhattan.

Strel, 60, is known as the “Big River Man,” the greatest marathon swimmer ever. Having been the only person to swim the full length of the Amazon, Yangtze, Mississippi, Danube, and Parana Rivers, he has survived many dangers and accomplished the impossible.

His biggest challenge ever – where no man has gone before – will begin March 22, 2016—a day designated as World Water Day by the United Nations. As a means of spreading global awareness for clean water, Strel plans to swim through 107 countries in approximately 450 days. If successful, Strel will be the only person in the world to swim the entire distance of the globe – potentially 24,901 miles.

Martin is inviting organizations and individuals to join his commitment to peace, friendship, and clean water. Previously, Martin swam for the World Wide Fund for Nature and hopes to cultivate many new relationships with organizations that aim to defend the world’s most essential natural resource, our waters.

“It is not about me achieving the impossible – it is about focusing the world’s attention on the need for change,” Strel said. “This is a challenge for people to step off the boat and join the World Swim for peace, friendship and clean water."

Strel was born in Slovenia and taught himself how to swim at the age of six as a means to escape from his home life. Soon, he was defying the expectations of spectators and has continued to do so by breaking long-distance swimming records around the world.

He is one of only three people in the world who are acknowledged by Marvel’s Former President Stan Lee to have “Superhuman” endurance after appearing on the show in 2011. Unlike normal people, his body completely disposes of lactic acid, the byproduct of physical activity which causes fatigue.

The organizer of the event is TDG Sports. TDG conceptualizes and implements sponsorship, licensing, event and retail strategies designed to increase sales and build consumer confidence.

“We are excited to partner with Martin Strel in organizing and managing the Strel World Swim. Martin’s heart and motive brings to light the global crisis in our waters and the effect on the human race,” said Jerry Dellaportas, President at TDG Sports. “Unlike the skepticism of "global warming," the crisis of our waters globally is real and scientifically proven. This is not a liberal or conservative awareness campaign – this is a survival message campaign for the future of the world.”

Strel’s List of Swimming Achievements:

• 2015: Induction into International Marathon Swimming Hall of Fame 2015.
• 2007 (Feb. 1 to April 8): The longest journey swimming 5,268 km (3,273.38 miles) when he completed the entire length of the Amazon River, in Peru and Brazil.
• 2004 (June 10 to July 30): Swam entire length of Yangtze River, China, covering 4,003 km (2,487 miles).
• 2002 (July 4 to Sept. 9): Swam entire length of the Mississippi River, beginning in northern Minnesota and finishing at the Gulf of Mexico, covering 3,797 km (2,360 miles).
• 2001 (July 3 to 6): Longest non-stop open-water swim, from the Danube from Melk (Austria) to Paks (Hungary), covering 84 hours and 10 minutes.
• 2000 (June 25 to August 23): Furthest distance swum along River Danube, measuring 3,004 km (1,866 miles).

About Martin Strel
Daredevil, Fishman, Human Fish, The Big River Man. Martin Strel has been named all of these while accomplishing the impossible as a professional marathon swimmer. Born in Slovenia in 1954, Martin Strel taught himself how to swim at the age of six as a means to escape from his home life. Soon, he was defying the expectations of spectators and has continued to do so by breaking long distance swimming records around the world. So what gives him the ability to swim for days on end without stopping? It’s his “super powers.” In Stan Lee’s Superhuman’s it was discovered that Martin doesn’t get fatigued as normal humans do. While this difference gives him the ability to swim for great distances, it is his determination to promote friendship, peace, and clean water that pushes him to go further than anyone ever has. When it comes to swimming, Martin comes second only to creatures with gills and fins.

About TDG Sports (a division of TDG Holdings)- Managing firm for the "Strel World Swim"
Some of the world’s best-known Sports brands, Sports Legends and Sports Technology firms work with TDG to connect their brand with strategic opportunities. TDG conceptualizes and implements sponsorship, licensing, event and retail strategies designed to increase sales and build consumer confidence. From premier events and top personalities to innovative product representation, TDG helps create unique brand experiences that can increase sales and build consumer loyalty.

Natalia Kozikowska, Nicholas & Lence Communications, http://www.nicholaslence.com, +1 212-205-6633, [email protected]

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