International Floral Distributors (IFD) Releases Flowers Make Beautiful Stories Video

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Research by world-renowned researcher Jeannette Haviland-Jones, Ph.D., of Rutgers, The State University of New Jersey provides scientific proof that flowers increase happiness and life satisfaction, and lead to increased contact with family and friends. The new video, Flowers Make Beautiful Stories, explains how brides can use flowers to make their wedding unique by using flowers to create their own beautiful story.

Flowers Make Beautiful Stories

Making weddings special through the eye of the bride.

‘Brides want the flowers to make their guests feel a certain way; excited or magical or romantic or awed. ‘

Wedding and event flowers become an important connection to joyful memories. Guests become connected to feelings and to the people at special events in their lives. Flowers help express the emotion of an event and connect the lives of people they love and care for. The flower décor at weddings, and events, conveys a story about the hosts; their values, their aspirations and their inspirations. Flowers create an emotional impact that is lifting and inspiring. Floral creations at these special events become an important connection to joyful memories. A new video, Flowers Make Beautiful Stories, is inspiring brides to make their wedding day special by using flowers to make their own story. Flowers Make Beautiful Stories can be seen at

A forecast of flower trends and styles for weddings and events will be released in the Flower Trends Forecast 2016 on October 1, 2015. The trend and style report details emerging flower colors, themes and styles for events and weddings. The report helps brides use flowers to tell their own special story. The report includes the types of flowers, colors of flowers, the flower design styles, bridal bouquet styles, decorating accessories and color palettes of the top emerging trends. Videos detailing the emerging themes, flower and styles will be released throughout the year at

About International Floral Distributors, Inc.
Flower Trends Forecast is published by International Floral Distributors, Inc (IFD). IFD is a consortium of floral distributors with 53 locations across the United States providing quality fresh flowers and florist supplies to florists and event floral specialists. IFD is owned by 18 floral distributors who are dedicated to serving the unique needs of companies that specialize in floral products. For more information about IFD visit

Additional information on the emotional impact of flowers study by Jeannette Haviland-Jones, Ph.D., of Rutgers, The State University of New Jersey, can be found at

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