BedInABox.com Aims to Expand Sleep Solutions Through Mediaplanet’s “Sleep Sensitivity” Campaign

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September 30, 2015—Mediaplanet today announces distribution of its second cross-platform edition of “Sleep Sensitivity” in partnership with BedInABox.com.

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Sixty-two percent of American adults experience trouble sleeping at least few nights per week, which can a serious effect on a person’s health, but often times go completely untreated for years.

This campaign will clarify the preventative measures that one can take daily to increase the quality and quantity of sleep. Sixty-two percent of American adults experience trouble sleeping at least few nights per week, which can a serious effect on a person’s health, but often times go completely untreated for years. The dedicated companies, organizations and researchers need to band together to make an impact and help those are experiencing lack of sleep or a particular sleep disorder to actively make a change and seek help.

The print component of “Sleep Sensitivity” is distributed within today’s edition of USA Today in New York, Los Angeles and Washington DC/Baltimore, with a circulation of approximately 250,000 copies and an estimated readership of 750,000. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.

This edition of “Sleep Sensitivity” was made possible with the support of BedInABox.com®, LLC, a company founded for the purpose of creating affordable luxury bedding for budget-conscious people. BedInABox.com’s memory foam mattress can help to ease muscle and joint pain, providing the comfort needed for deep sleep and good health.

“Our goal is not to sell a mattress per se, but a sleep solution designed to help people experience what they really want—deep, restful sleep.” –Matt Burgess, Sr. Vice President.

This campaign was made possible with the support of the American Academy of Sleep Medicine, the International Sleep Products Association, the Centers for Disease Control and Prevention and many more.

About BedInABox.com

BedInABox.com is a highly innovative, forward thinking company founded in 2006. They have created several first-to-market sleep products designed to help people sleep cooler and experience deep, restful sleep. Their American-made memory foam mattress line was the first to exclusively feature CertiPUR-US certified foams, a testament to their commitment to quality and responsible manufacturing. All BedInABox.com mattresses are uniquely packaged and shipped directly to the home and are backed by a 120 Day Zero Risk trial period.

About Mediaplanet

Mediaplanet is the leading independent publisher of content-marketing campaigns covering a variety of topics and industries. We turn consumer interest into action by providing readers with motivational editorial, pairing it with relevant advertisers and distributing it within top newspapers and online platforms around the world.

Press Contact:

Ilana Schulder
Senior Publisher
Ilana.schulder(at)mediaplanet(dot)com
646-979-2832

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Ilana Schulder
Mediaplanet
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