StrongView Publishes "Six Data Strategies for Email Success”

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Essential guide provides digital marketers with proven methods for understanding customer context and delivering value

StrongView

www.strongview.com

Aligning data with customer context—such as a consumer’s disposition and situation—enables marketers to deliver maximum value to their customers. In order to be successful, marketers first need to identify and capture the right kinds of data.

StrongView, a leading provider of contextual marketing solutions, today announced the availability of a new success guide titled "Six Data Strategies for Email Success." This free resource for digital marketers explores six proven strategies for leveraging data to propel customer engagement, enhance business differentiation, and accelerate conversions.

Data-driven experiences are the key to optimizing email engagement and improving overall results. Aligning data with customer context—such as a consumer’s disposition and situation—enables marketers to deliver maximum value to their customers. In order to be successful, marketers first need to identify and capture the right kinds of data.

Download this success guide to gain new insights for leveraging data, putting it to use immediately, and building meaningful relationships with customers. Plus, be inspired by leading brands that are putting these strategies into action.

FREE DOWNLOAD: http://www.strongview.com/datastrategies

KEY TOPICS:

  •     How to infer data based on clicks to drive automated, contextual messaging
  •     Examples of visual and one-question surveys to enhance campaigns
  •     How to generate word-of-mouth social sharing
  •     The latest engagement tactics for mobile
  •     Using conversion data to set up a recommendation engine

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ABOUT STRONGVIEW
StrongView helps brands understand, engage, and deliver value to consumers. Recognized as a leading provider of email and cross-channel marketing solutions, StrongView is reinventing customer relationship marketing through customer context. Our contextual marketing solutions enable brands to recognize and act on consumers' fast changing circumstances before, during, and after each moment of engagement.

Based in Redwood City, CA, StrongView seeks to challenge traditional marketing approaches and enable customer context as a new foundation for delivering value. Learn more at http://www.StrongView.com.

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Jason Klein
@StrongView
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