FameBit YouTube Influencer Marketing Platform Expands Its Self-Service Solution to Instagram, Vine & Twitter

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Startup Has Generated 20,000 Branded Videos With Nearly 1 Billion Minutes of Branded Content Viewed

FameBit, the first and largest self-service marketplace that connects brands with YouTube influencers, today announced that it is launching the next generation of its self-service platform. The latest version will allow brands and influencers to collaborate and create branded content at scale on Instagram, Vine and Twitter, in addition to YouTube.

“After developing the largest scalable self-service marketplace for YouTube collaborations, we had the proper infrastructure in place to expand on that process across platforms that are very different,” said David Kierzkowski, co-founder and CEO of FameBit. “Within just a few days of our soft launch, we've already seen hundreds of multi-platform campaigns deployed by brands, and influencers across these networks sent thousands of proposals for branded content creation, adding an additional 50 million reach to our network.”

Prior to this new release, FameBit was already working with more than 17,000 YouTube influencers, with a combined reach of over 700 million subscribers. The platform has connected content creators with brands like L’Oreal, Adidas, Marvel and Office Depot to produce over 20,000 branded videos to date, with nearly 1 billion minutes of branded video content viewed by consumers. Brands can use FameBit to post about the type of branded content they’re seeking, and influencers submit proposals with their content ideas that incorporate the brand. Instagram, Vine and Twitter influencers with more than 1,000 followers can sign up to use FameBit at https://famebit.com/influencers.

“As influence marketing continues to evolve, our goal with the multi-platform marketplace is to offer brands the most comprehensive marketing strategy that scales through self-service,” said Agnes Kozera, co-founder and COO of FameBit. “This means giving brands the tools to tap into influencers’ other social platforms within one campaign, providing more storytelling options and even greater audience reach.”

Earlier this year, FameBit acquired Refame, a short-form video marketing agency that connected influencers with advertisers on Vine, Instagram and Snapchat. The company has also expanded into original programming with FilterFree TV the first uncensored digital talk show starring YouTube influencers, which takes an honest look at the most difficult questions and problems that Millennials face.

For more information, visit http://www.famebit.com

About FameBit:
FameBit is the leading self-service marketplace where brands and social media influencers collaborate for product or service endorsements. As one of the fastest growing marketplace startups, FameBit works with top brands such as Adidas, L'Oreal, Marvel, Dollar Shave Club, as well as small businesses. The company was founded in January 2014 by Agnes Kozera and David Kierzkowski, who built it to meet their own small business influencer marketing needs. It is based in Santa Monica, California.

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Alyssa Galella
Moxie Communications Group
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