Now Available from AIS: New Edition of Annually Updated Book Offers Reliable Information on Blues’ Products, Market Strategies, M&A Activity

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The AIS Guide to Blue Cross and Blue Shield Plans: 2015 offers reliable information on Blues plan products, market strategies, acquisitions and alliances, and features financial projections and hard-to-find data on revenues, earnings, administrative spending, executive compensation and enrollment.

Now available from Atlantic Information Services, Inc. (AIS) — publishers of the monthly newsletter The AIS Report on Blue Cross and Blue Shield Plans — is pleased to announce the release of The AIS Guide to Blue Cross and Blue Shield Plans: 2015, a competitive intelligence resource on this major player in the U.S. health insurance market. The book contains reliable information on Blues plan products, market strategies, acquisitions and alliances, and features financial projections and hard-to-find data on revenues, earnings, administrative spending, executive compensation and enrollment.

Published independently by AIS, both The AIS Guide to Blue Cross and Blue Shield Plans and The AIS Report on Blue Cross and Blue Shield Plans are not affiliated with or sponsored, endorsed or approved by the Blue Cross Blue Shield Association or any of the independent Blue Cross and Blue Shield companies.

Completely updated each year, the new edition of the Guide is packed with facts, trends and data about:

  • Blues’ solutions to challenges under the new insurance environment, including public and private exchanges, rising medical costs and increased competition.
  • Blues’ innovative approaches to provider relations, such as accountable care organizations, pathways programs and patient-centered medical homes.
  • Blues’ continuing development of cost-saving operational tactics, such as health improvement initiatives and collaborations, oncology management tactics, and use of retail insurance stores.

The AIS Guide to Blue Cross and Blue Shield Plans also offers reliable data on Blues’ history, function and structure, BCBS trade names and marketing advantages, BCBS licensee requirements and association guidelines, BCBS plan executive compensation stats, Mergers, acquisitions and leadership changes, and a directory of Blue Cross and Blue Shield plans that includes company names, mailing addresses, phone numbers, websites, tax status and president/CEO names.

For more information on The AIS Guide to Blue Cross and Blue Shield Plans: 2015, including a full table of contents, visit https://aishealth.com/marketplace/ais-guide-blue-cross-and-blue-shield-plans. To read three sample chapters, visit https://aishealth.com/bookshelf.

About Atlantic Information Services
Atlantic Information Services, Inc. (AIS) is a publishing and information company that has been serving the health care industry for more than 25 years. It develops highly targeted news, data and strategic information for managers in hospitals, health plans, medical group practices, pharmaceutical companies and other health care organizations. AIS products include print and electronic newsletters, websites, looseleafs, books, strategic reports, databases, webinars and conferences. Learn more at http://AISHealth.com.

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Susan Namovicz-Peat, Director, Directories and Databases Division
Jill Brown, Executive Editor
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