InventCommerce to help merchants manage the end of November sales frenzy with iCoris Social Seller

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New service for merchants looking for support when running Black Friday & Cyber Monday sales

Don't panic, easily set up your sales offers without cannibalising your eCommerce store.

As UK merchants continue to focus on peak trading, they also have one eye on the weekend that commences 27th November, yet many merchants leave the planning right until the last minute. The InventCommerce message is – Don’t Panic!

If you are one of those merchants who leaves Black Friday and Cyber Monday sales planning to the final hour as you’re deep in finalising your peak period plans, then no need to stress; InventCommerce & the Social Seller platform from iCoris can alleviate the work load to ensure that this sales frenzy can be a successful, frictionless period of trading with minimal disruption to core business.

As momentum in the UK continues to grow for this sales period in the build up to Christmas, many merchants are still somewhat uncertain as to the products they intend to promote, equally the robustness of how their platforms will cope under this period of high volume discounting and product offers. More so, too much time is spent re-organising their current trading platform for one day when they should be focused on peak trading as they move into Christmas trading.

“The worst thing for a retailer is for their eCommerce solution to go down due to heavy load over this sales period, so the Social Seller platform allows merchants to divert Black Friday traffic and capture the sales without impacting the existing eCommerce system,” says Kevin Ludford, CEO at InventCommerce. “What we like about the Social Seller platform is that merchants can run this in conjunction with their existing eCommerce store, yet set up specific offers and promos within minutes without the need to cannibalise their existing eCommerce platform. Promotions can be created once and broadcast to multiple social channels, rather than trying to do one thing for Twitter, another for Facebook etc”

The partnership between InventCommerce and the iCoris Social Seller platform allows InventCommerce to help merchants quickly set up and run sales campaigns and, using their knowledge of platforms such as Magento and hybris, ensure order flows are managed via their existing back office processes.

For more information email: info(at)

About InventCommerce:
InventCommerce is a niche eCommerce solutions provider with offices based in London, South Africa and the USA. The Invent team are passionate about delivering high quality eCommerce based solutions that deliver usability and innovation in order to provide clients with greater efficiencies and the ability to grow customer reach, market share and online revenues.

As Development Partners of platforms such as Magento, hybris, iCoris and Demandware, InventCommerce has extensive expertise and experience working with global enterprise brands and merchants delivering both business-to-customer (B2C) and business-to-business (B2B) solutions.

About iCoris Ltd
iCoris is an on-demand Social Selling platform that can be integrated to a retailer’s existing eCommerce platform and provide additional direct selling channels, such as social and mobile interactions.

iCoris allows merchants to extend their existing eCommerce platform by adding the iCoris API checkout in order to provide greater flexibility when running promotions and product offers directly to shoppers without the need to restrict or customise their existing platform.

The underlying iCoris basket API allows any retailer or merchant to add a flexible basket to any sales channel, cms website or app with frictionless payment methods.

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Kevin Ludford
+44 2030115000
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