Beltronics Unveils Rugged New Brand Identity, Putting the All-New GT-7’s Extreme Radar and Laser Detection Capabilities Front and Center as the Brand’s New Flagship

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Today Beltronics Radar unveils a new brand identity and flagship detector. The new GT-7 TM radar and laser detector, with its powerful Digital Signal Processing (DSP) microprocessor, GPS-location based alerts and patented long-range detection, alerts drivers to potential threats earlier and faster for enhanced ticket protection.

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Beltronics GT-7 Radar & Laser Detector

Beltronics is the ideal brand for assertive drivers who want to be able to set their own limits ... and take back the road.

Today Beltronics Radar (Beltronics.com), unveils a new brand identity and flagship detector for drivers intent on living life in the passing lane. The sleek GT-7 TM detector, with its powerful Digital Signal Processing (DSP) microprocessor, GPS-location based alerts and patented long-range detection, alerts drivers to potential threats earlier and faster for enhanced ticket protection. Complete with copper-tone molding, the ground-breaknig design offers exceptional range for longer alert warnings and mirrors Beltronics’ raw, athletic capabilities.

“Beltronics is the ideal brand for assertive drivers who want to be able to set their own limits,” says Sally Washlow, President. “Our rugged new brand look and the extreme capabilities of the GT-7 give drivers everything they need to take back the road.”

The GT-7’s three driving modes and customizable speed-based sensitivity digitally isolate real signals from false alerts, like automatic door openers and motion sensors, and automatically eliminates them for a personalized, trouble-free experience.

The GT-7’s proprietary DEFENDER Database provides users access to the geographic locations of surrounding red light and speed cameras and is continuously updated as traps are added, or removed, keeping drivers confident and informed.

The GT-7’s high-res graphic display shows the type, strength and quantity of signals. Additionally, the GT-7 is compatible with the social ticket protection app Escort Live!TM combining the power of consumer generated reporting with verified data to identify red light and speed cameras, police speed traps and air patrol monitoring as well as real-time speed limit information. Clear voice alerts in both English and Spanish allow drivers to keep their focus on the road.

The GT-7 is priced at $499.95 and comes with everything drivers need – a SmartCord for extended reach and convenient alert control access, strong-hold StickyCupTM for quick installation and a handy travel case.

For details or more information on Beltronics’ complete line of premium automotive products, visit Beltronics.com or call (800) 433-3487.

About Beltronics
Beltronics is a major brand of Cedar Electronics, a leading, global supplier of mobile and consumer electronics products. Cedar Electronics possesses a strong brand portfolio including Beltronics, Cobra and Escort. Escort is a leading manufacturer of high-performance radar and laser detectors and the patented Escort Live™ real-time ticket protection network. Beltronics manufactures products under the STi, Pro and Vector brands. The company is headquartered in West Chester, Ohio, with its principal manufacturing facility located in Mississauga, Ontario, Canada. Additional information about Beltronics is available at beltronics.com.

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Dara Cothran
ESCORT Inc
(646) 747-7166
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