APT’s Space Planning Optimizer (SPO) Named New Product of the Year for 2015

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APT wins Business Intelligence Group (BIG) Award for New Product of the Year in the IT/Telecom category

Applied Predictive Technologies (APT) today announced that its Space Planning Optimizer (SPO) software has been named the recipient of the 2015 New Product of the Year Award by the Business Intelligence Group (BIG). The BIG Awards specialize in recognizing top–performing companies and organizations. Described as the only crowd sourced industry awards program for business, the BIG Awards use a proprietary judging process scored by well–known and experienced leaders and executives from around the globe. APT received recognition for one of its new products from the BIG Awards in 2014 as well, with the APT Index being awarded 2014 New Product of the Year.

“Ambition, focus and execution are all characteristics of this year’s winners,” said Russ Fordyce, Managing Director of the Business Intelligence Group. “Our judges were inspired by the people behind the great performances and those who led these organizations to excel. We are so incredibly proud to reward each and every winner and finalist.”

The award is a testament to APT SPO’s powerful capability to generate significant profit improvement through rigorous analytics. Its ability to address the challenges retailers and manufacturers encounter when seeking to allocate their store space most effectively creates tremendous value for industry leaders. The SPO software pinpoints the relationship between space and key financial metrics to rapidly deliver optimal, localized space recommendations at the category or department level. SPO also employs APT’s rigorous test versus control methodology to measure the incremental impact of both micro and macro space changes.

Earlier this year, APT released the latest version of SPO with several unique capabilities, including incorporating operational constraints into recommendations, delivering optimized and localized space allocations, and automating this rigorous analytic process to enable a fast and iterative approach to space optimization. This win for SPO comes just after its recent International Business Award accolade, where it was awarded Best New Product of the Year within the Big Data Solution Category.

APT CEO Anthony Bruce commented on the award, stating, “Space Planning Optimizer is truly unique in its abilities to generate actionable and profitable store space recommendations for retailers and manufacturers. We’re humbled to receive this award from an esteemed organization like the Business Intelligence Group, as we continually strive to introduce new analytic capabilities to address specific challenges our clients face, such as space optimization.”

About the Business Intelligence Group (BIG)
The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry award programs, business executives—those with experience and knowledge—judge the programs. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers. Visit http://www.bintelligence.com for more information.

About APT
APT is a leading cloud-based analytics software company that enables organizations to rapidly and precisely measure cause-and-effect relationships between business initiatives and outcomes to generate economic value. Our intuitive and proprietary Test & Learn® software utilizes sophisticated algorithms to analyze large amounts of data, enabling business leaders to conduct experiments and allowing them to make optimal decisions and implement business initiatives at scale. We also offer products that support decision-making for specific business needs including transaction analysis, space planning, promotion design, category management and location selection. APT’s client portfolio features some of the world’s best known brands, including Walmart, Starbucks, Coca-Cola, Victoria’s Secret, American Family, Hilton Hotels, SUBWAY, TD Bank, T-Mobile, and others. APT has offices in Washington, D.C., San Francisco, London, Bentonville, Taipei, Tokyo, Sydney, and Chicago. Visit http://www.predictivetechnologies.com to learn more.

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