LiveWire Innovation Adds Key Business Development and Engineering Leaders to Its Management Team

Share Article

LiveWire Innovation adds Key Business Development and Engineering Leaders to its Management Team

Strong leadership of our core engineering team and a highly qualified lead for our business development efforts are critical for LiveWire’s long-term success.

LiveWire Innovation, Inc. (LiveWire) announced that it has entered into a relationship with Global Business Development Services Limited (GBDS) and its principal and Director, Paul Mumford, to lead business development efforts for the company. LiveWire also announced the hiring of Brent Waddoups as the company’s Engineering Manager. Mr. Mumford and GBDS will remain based in the UK and will spearhead LiveWire’s business development activities on a global basis, including North America. Mr. Waddoups will be responsible for managing the technical team based in Utah and overseeing most aspects of the company’s Spread Spectrum Time Domain Reflectometry (SSTDR) development efforts.

LiveWire recently announced the hiring of John Baumann as the company’s CEO as part of a new management team tasked with implementing a product-driven growth strategy.

“Strong leadership of our core engineering team and a highly qualified lead for our business development efforts are critical for LiveWire’s long-term success,” commented John Baumann, CEO of LiveWire. “I am very pleased with the addition of Paul and Brent and expect to be close partners with them in running the company.”

Mr. Baumann added, “Paul Mumford and GBDS have a wealth of knowledge and experience in developing early stage opportunities and building successful international sales organizations. Brent Waddoups is a very experienced engineer and manager, and his technical background is a good fit with LiveWire’s core SSTDR technology.”

Mr. Mumford has a history of building new business and teams within both large and start-up organizations, most recently, serving as CEO and Market Development Director of CRESATECH, which Mr. Mumford founded to address the demand for detecting critical infrastructure theft in the utility, rail and telecom industries.

Mr. Mumford earned a bachelor’s electrical engineering degree from Portsmouth University in the U.K.

Mr. Waddoups previously served as RF Engineering Manager at Vivint Wireless, Director of Engineering (Subsystems) at Cobham and in multiple engineering roles at L-3 Communications.

Mr. Waddoups earned both Masters and Bachelor’s degrees in electrical engineering from Utah State University.

About LiveWire Innovation, Inc.
Headquartered in South Jordan, Utah, LiveWire Innovation, Inc. is commercializing its patented Spread Spectrum Time Domain Reflectometry (SSTDR) technology to see into the cable environment without any interference to the electrical circuit which has positioned LiveWire at the fore-front of innovative Time Domain Reflectometry solutions. This system detects, precisely locates and characterizes any change or fault of a cable and alerts the customer wirelessly or over a data network. For more information, please visit

Share article on social media or email:

View article via:

Pdf Print

Contact Author

David Lamb
LiveWire Innovation
+1 801-293-8300 Ext: 8010
Email >
Visit website