EM forms Global Advisory Board, names digital legend Egor Yakovlev as first member

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Emerging markets strategic comms agency EM is forming a Global Advisory Board and naming Russian digital guru Egor Yakovlev as its first member, with a focus on digital disruption for the investor relations industry

Digital legend and Tvigle founder Egor Yakovlev (L) and EM CEO and champagne legend Tom Blackwell (R)

Egor is a perfect fit given our strategy to tap into the substantial opportunity for innovative digital solutions to disrupt outmoded traditional investor relations models.

EM, the leading emerging markets focused strategic communications agency, is pleased to announce that Egor Yakovlev, founder of Russia’s premier online video provider Tvigle, will be the inaugural member of the newly created EM Global Advisory Board.

Tom Blackwell, CEO of EM, said: “Bringing in someone of Egor’s calibre is a huge coup and another game-changer for EM. Egor is a perfect fit given our strategy to tap into the substantial opportunity for innovative digital solutions to disrupt outmoded traditional investor relations models.”

Egor Yakovlev is one of the most respected professionals in the Russian digital industry. He famously created Tvigle as an online-only video business in 2007 – before Hulu was founded and when Netflix was still sending DVDs to people through the post.

EM intends to complete the formation of the Global Advisory Board by the end of 2015. The Board will bring together pre-eminent names to support the four key aspects of EM’s business today: Russia, China, international capital markets, and digital.

About EM

EM is a London-headquartered financial and strategic communications agency specialising in emerging markets, with the market-leading team on the ground in Russia, as well as a growing presence in the US and China. The firm’s services include capital markets advisory, financial PR and investor relations, digital, crisis communications and reputation management. The EM team includes former bankers, financial journalists, in-house IR and PR directors as well as digital specialists, all of whom have dedicated their careers to working in Russia, China and other emerging markets.

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Peter Morley
EM
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