Preco Electronics Sponsors Telogis Latitude 2015 Conference

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Preco’s Gold Sponsorship of Marquee Connected Intelligence Event Showcases Active Safety Technology’s Growing Importance with Customers Worldwide

The global leader in heavy-duty truck collision mitigation

Analytics and proactive solutions are changing today’s fleets and heavy-duty industry

Preco, the global leader in heavy-duty truck collision mitigation, today announced its participation as a Gold Sponsor of Telogis Latitude 2015, the premier business conference showcasing advancements in SaaS-based connected intelligence. Held October 26-28, 2015 in Dana Point, California, Latitude 2015 brings mobile enterprise leaders as well as some of the world’s largest vehicle and equipment manufacturers together to share best practices to transform the industry’s use of analytics to optimize operations and improve safety.

“Preco is a leader of safety solutions and its sponsorship of this year’s Latitude conference illustrates the important role that safety technology plays in transforming the consumer and heavy-duty vehicle industry,” said Mark Sargent, vice president, solution engineering at Telogis. “We look forward to having Preco provide demonstrations to our guests and share examples of how its active safety technology is impacting customers and partners.”

The continued success of connected vehicle products and services is based on the technology’s ability to adapt and incorporate valuable information from other systems including safety data, into a meaningful and actionable manner. Understanding that flexibility is essential, Preco’s suite of active warning solutions are built upon CAN-bus (SAE J1939), an open standards-based communication protocol. The flexibility of an open solution provides manufactures, outfitters and OEM’s the ability to seamlessly integrate Preco’s active warning systems into an overall telematics’ solution.

“Analytics and proactive solutions are changing today’s fleets and heavy-duty industry,” said Tom Loutzenheiser, vice president of business development at Preco. “We are excited to partner with Telogis and sponsor Latitude 2015. We believe that Preco’s delivery of proven and innovative technology within the safety arena positions us as an integral part of customer success. Fleets are rapidly adopting telematics and we are excited to engage with the industry’s elite to help shape the conversation.”

Preco’s active radar technology plays an integral role in the evolving telematics market. Whether included at the OE level or retrofitted as part of aftermarket installation, the adoption of the best safety technologies are proven to benefit companies. Preco’s growing customer-base both domestically and abroad is experiencing a reduction of collisions of more than 75%. This foresight by many of the world’s largest manufactures and fleets is creating a safer and more productive workplace for their operator, and improving company ROI by helping operators be more productive, safe, and efficient.

About Preco Electronics
Preco is the global leader of collision mitigation solutions for the heavy-duty equipment industries. Preco's patented safety technology systems provide customers a scalable and customizable solution for object detection that actively engages operators to vastly improve worksite safety. Customers across a wide spectrum of markets, including construction, mining, over the road, waste, transportation and utilities have realized reduced collisions, improved productivity and mitigated risk. Established in 1947, Preco is privately held company based in Boise, Idaho. Learn more at or follow us on Twitter @PrecoElec.

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