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VEAR Launches the “Must Have” Rain Pants Designed for Urban Bikers and Walkers for Staying Dry while Looking Stylish During Commutes
  • USA - English


News provided by

PRmediaNow

Oct 29, 2015, 09:30 ET

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Aalborg, Denmark (PRWEB) October 29, 2015 -- VEAR, the revolutionary stylish and eco-friendly bicycle commuter rain pants, today launched its crowdfunding campaign on Kickstarter.

VEAR rain pants are designed with the urban biker’s needs in mind. The stylish rain pants are loaded with features that will keep cyclists comfortable, dry and safe on their commute so they can arrive at their destination dry and in style. VEAR has double front pockets to easily access pants underneath, an adjustable waist band, and shoe protectors to keep shoes and socks dry.

Rain is the number one reason people cycle less. We saw a need for high-performance rain pants with contemporary stylish design for cyclists and walkers who need to stay dry and comfortable during their commutes

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Vear pants are also ideal for the millions of commuters who walk or to work daily and often have to navigate their way through rain and snow while keeping suit pants, socks and shoes dry.

“Rain is the number one reason people cycle less. We saw a need for high-performance rain pants with contemporary stylish design for cyclists and walkers who need to stay dry and comfortable during their commutes,” said VEAR co-founder Valentin Nicoara. “In the biggest cities in the world, more and more people are biking and walking to work. It’s time for commuters to have a stylish, high-performance pant that becomes a key part of their professional wardrobe on snowy, rainy, damp and cool days.”

VEAR pants can also be used for outdoor activities such as golfing, hiking, motorcycling and any outdoor activity that involves rain.

VEAR pants are made with special reflective features that remain black and discreet during the day, but provide 360° visibility at night. The pants are lightweight and can be quickly folded and stored in their own back pocket and attached to a bike seat.

The creators of VEAR live, work and commute in Denmark, a country that’s famous for its eco-friendly biking culture, but it’s also infamous for its rainy climate. This is what inspired Nicoară to create VEAR Rain Pants.

“We have created rain pants that are stylish, comfortable and practical,” added Nicoara. “Rain pants that are easy to get in and out of and lightweight, compact and easy to carry, just in case an unexpected rain shower comes along.”

One of the key features of VEAR rain pants is they are designed so bikers and walkers can easily get them on and off in seconds without removing their shoes. A convenient detail for busy urban commuters.

For more information, and to pre-order VEAR rain pants at special early bird prices, visit Kickstarter.

About VEAR

These rain pants are windproof, waterproof (>8000 mm; ISO 811 ) and breathable (>5000 g/m2/24h; ASTM E96BW-1995).

Reflective: VEAR has reflective features that stay black during the day, but provide 360° visibility at night without sacrificing your style. The reflective patterns are composed of tiny glass beads that reflect the light back to its source.

Sustainable: at VEAR we believe that there are better ways of doing business! We believe that a circular economy model must be implemented in order to wisely use the limited resources this planet has, and we try to be pioneers in the field of circular economy.

These outdoor pants are made to last a lifetime and to withstand extreme weather conditions. When the user does not need the item anymore it is advised to return it to VEAR. We make sure it’s proper recycled while you get a discount on your next purchase.

Convenience: Easy storage in their own back pocket that can be carried in a backpack or attached to the bike seat and taken anywhere.

Special features: Adjustable waistband, double front pockets, removable shoe protectors and reinforced at stress points,

The creators of VEAR wanted to design a rain pant that was stylish, eco-friendly, and that would revolutionize your bicycle commute. With the urban biker’s needs in mind, they created VEAR Rain Pants, an innovative solution to rainy commutes.

“We sustain cycling, a healthy and a sustainable method of transportation. Our goal is to make cycling easy, safe and a pleasure, as a result, to make more people to cycle and more often.“ said Andrei.

VEAR is loaded with features that will keep you comfortable, dry and safe on your bicycle commute so you can arrive at your destination in style. With the VEAR, you’ll remain dry while looking cool, and will always arrive comfortably at your destination. Rain will no longer stop people from going out and start using their bikes!

The story of the product:

How was this product born?
“I moved to Denmark and encountered bad weather (wind and rain), so I had to buy a pair of rain pants, I don’t usually use rain pants. I bought a pair and found that they are hard to use: hard to put on, hard to take off. If your shoes are dirty then you must take the shoes off first before taking off the pants. It is very uncomfortable and can be a real hassle.
I looked up a product that would solve this problem but couldn’t find anything on the market so I made my own – Now I always wear it!

People saw it and asked me where I have it from, so this is why we’re on Kickstarter… “ said Valentin.

About the team behind:

Valentin Nicoara - university graduate with an engineering degree in Environmental Management and Sustainable Sciences, having his master’s thesis written on the sustainability part of this project;

Andrei Ursachi - serial entrepreneur, with experience in General Management, Business Development and Marketing;

Michelle Roberts - 3rd party independent technical advisor, with 15 years of experience in developing and sourcing fabrics & trims for apparel;

Peter Barta - 3rd party business advisor; Management professional with over 15 years of experience in both profit and not for profit sector; GMP at Harvard Business School;

For additional information about Vear please visit their website, follow us on Facebook, Twitter, or Instagram.

Scott Ledingham, PRmediaNow, http://prmedianow.com/, +1 613-806-7135, [email protected]

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