John Fitzpatrick to Speak at Kain Automotive 11th Annual Clients & Friends Digital Success Workshop

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Force Marketing’s CEO & President, John Fitzpatrick, will speak on Wed. Nov. 11 in a session titled “A Win/Win for Your Dealership: Better Advertising ROI for Dealers; Better Shopping Experience for Customers.”

“There is so much opportunity out there for dealers to stand out from their competitors through data-driven multi-channel strategies, and I’m going to be discussing solutions that have been proven to work.” -John Fitzpatrick

Force Marketing is proud to announce that CEO and President John Fitzpatrick will be among the speakers at the upcoming Kain Automotive 11th Annual Clients & Friends Digital Success Workshop in Lexington, Kentucky.

Fitzpatrick’s session will be called “A Win/Win for Your Dealership: Better Advertising ROI for Dealers; Better Shopping Experience for Customers,” and will focus on how dealers and customers alike can benefit from marketing strategies that are aligned across all channels. He will also discuss how multi-channel marketing can help dealers improve their ROI and eliminate wasted ad dollars.

“I’m looking forward to speaking with the dealers and other automotive attendees at this year’s Digital Success Workshop,” said Fitzpatrick. “There is so much opportunity out there for dealers to stand out from their competitors through data-driven multi-channel strategies, and I’m going to be discussing solutions that have been proven to work.”

The speakers at the workshop were selected by David Kain, President of Kain Automotive, and include executives from DealerTrack, Cars.com, VinSolutions and more. Attendees will be able to attend keynote sessions, breakout sessions as well as networking receptions over the course of the three-day conference.

The workshop will be held Nov. 10 through Nov. 12 at the Downtown Hilton in Lexington, Kentucky. Fitzpatrick’s speaking session will take place on Wed., Nov. 11, at 2:40 p.m. To learn more about the conference, or to register, visit http://www.kainautomotive.com.

ABOUT FORCE MARKETING

Force Marketing is an innovative automotive multi-channel marketing company headquartered in Atlanta, Ga. The agency offers technology-enabled marketing services to an expansive client base throughout the U.S. and Canada. The company made Inc. magazine’s Inc. 5000 list of the fastest-growing private companies in the U.S. in 2015 for the seventh consecutive year. More information about Force Marketing’s auto dealership marketing services can be found online at http://www.forcemarketing.com.

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