Here's To Celebrating the Holidays in Style

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Helzberg Diamonds Celebrates 100 Years with 100 Surprises

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After a century of service, we're thrilled to commemorate 100 years by giving away 100 surprises!

Helzberg Diamonds continues celebrating its 100th anniversary with a grand finale of holiday promotions. The retailer is bringing a variety of offers to consumers to help them celebrate along with them this holiday season.

The retailer kicks off the season with its 10 Days of Deals promotion featuring holiday must-haves – select engagement rings, diamond stud earrings, diamond fashion and colored gemstone jewelry– at incredible values. The retailer is also inviting customers to celebrate with them in their anniversary year by entering their Celebrating 100 Years with 100 Surprises sweepstakes. 100 lucky customers will be surprised to find out their purchases (up to $5,000 per winner) are compliments of Helzberg Diamonds. All entrants will receive a prize; non-grand prize winners get one of three secondary prizes – a free jewelry repair, $50 or $25 off a future purchase.

“Here’s to love is about celebrating with our customers. After a century of service, we’re thrilled to commemorate 100 years by giving away 100 surprises – it’s our way of thanking our customers for making our first 100 years in business possible,” said Beryl Raff, Chairman and CEO of Helzberg Diamonds.

The retailer will round out the holiday shopping season with a variety of amazing offers for customers celebrating the season with the ultimate gift of love – jewelry.    

“We recognize customers are shopping earlier and in a variety of ways. We seek to offer them the best value and experience possible, so they know how important they are to us,” stated Beryl Raff, Chairman and CEO of Helzberg Diamonds.

About Helzberg Diamonds
Helzberg Diamonds®, a retail and online jewelry store focused on customer service, was founded in 1915 and has more than 230 stores nationwide, featuring a wide selection of fine jewelry, including diamond engagement rings and wedding rings, precious gems and watches. Helzberg Diamonds takes pride in its history of offering exceptional value, exclusive designs and timeless jewelry. Helzberg Diamonds is based in North Kansas City, Mo., and is a subsidiary of Berkshire Hathaway Inc. (NYSE symbols BRK/A and BRK/B). For the locations nearest you, call 1-800-HELZBERG (800-435-9237) or visit

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Marti Greathouse
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