PrecisionLender Announces First BankOnPurpose Conference

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The conference aims to spark innovation, share inspiration, and show the financial services industry that it's time to BankOnPurpose.

“It’s time to BankOnPurpose.” - Carl Ryden, CEO & Co-Founder of PrecisionLender

Registration for the first annual BankOnPurpose conference opened today, offering banks a chance to gain a new perspective on how a customer-centric foundation generates better performance and profitability.

PrecisionLender will host BankOnPurpose on April 20-22, 2016, at the Hilton Austin in Austin, TX. As the leader in loan pricing and profitability management solutions, PrecisionLender empowers thousands of lenders every day to win and keep the best relationships. BankOnPurpose was designed as an extension of this same philosophy, aiming to spark innovation and improve business practices.

“We attend or speak at roughly 80 banking conferences a year,” said Dallas Wells, EVP of Banking Strategies at PrecisionLender, “and we’ve noticed the focus is too often on back-office processes and stale, redundant ideas. We want to shift the emphasis to meeting changing customer needs and injecting purpose into team-building and branding.”

BankOnPurpose will feature two days of powerful sessions led by thought leaders from both inside and outside of the financial services industry. Lisa McLeod, Mike Bosworth, Mikey Trafton, and Roy Spence among others, will share their insights on how to build a team, a brand and a bank – with purpose.

“The competitive and regulatory realities of the last 8 years have left many banks without the tools they will need to succeed in the coming years,” said Carl Ryden, CEO & Co-Founder of PrecisionLender. “The most successful banks of the future will be those that reclaim the innovative and purposeful culture that made banking a proud business around which communities were built. It’s time to BankOnPurpose.”

Registration for the conference is available online, and tickets are currently being offered at a discounted “Early Bird” rate until March 1.

To learn more about the BankOnPurpose conference and register for your ticket or become a conference partner, visit

About PrecisionLender
PrecisionLender is a web-based pricing management solution used by thousands of lenders every day to price over $12 billion in commercial loans and deposits each month. With PrecisionLender, loan officers finally have a tool they can use, in the moment, to have a constructive conversation that focuses on the borrower’s needs, and allows them to hand-craft a solution that works for both the borrower and the bank. As a result, PrecisionLender clients significantly outperform their peers in both NIM and loan growth. For more information, visit

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Taylor Magargal
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