Blogs' Gain More Exposure Thanks To New Social Media Plug-In Blog2Social

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A social media plug-in has been launched that will help bloggers to optimize their Social Media exposure. Blog2Social publishes blog posts over multiple social media platforms automatically while simultaneously allows to customize the posts for each network individually.

In today's blogging world, the role of social media management for blogs has never been more important. Although traditional print media still has a sound footing, most bloggers and freelance journalists can only really sustain a career if they are blogging about their area of specialization. With so many competing blogs from journalists, corporate and amateur bloggers around, gaining attention can be one of the major headaches writers face. However publishing blog posts to social media outlets has now become an obligatory task for bloggers. This is not only a great advantage for individual bloggers, but especially for professional and corporate bloggers to promote their blog content on multiple social media platforms simultaneously.Essentially, Blog2Social allows users to publish their blog and promote it on multiple networks.

WordPress bloggers use the plug-in to connect it to a wide number of social media channels from one single dashboard. Once the blog post is written, the article is posted as usual, but the one-click option allows users to then send it to multiple social media platforms. However, Blog2Social also allows to customize the post with and individual settings for each social media outlet, if wanted. This means that full control of the content is retained by the blogger using the plug-in. For example, it allows users to create individual comments or hashtags to opimize the post for a certain social media network. Alternatively, such individualization can be bypassed with a standard post for all networks. Blog2Social also allows to select an image from the article gallery for the post. Blog2Social saves the often time-consuming work of distributing content over each social media channel manually, one at a time. In short, the Blog2Social service allows bloggers to gain more coverage in less time.

Blog2Social's system allows for all of the major social media channels to be connected together in one place, without the need for multiple log-ins. Some the best known social media platforms, such as Facebook, Google+, Twitter and Tumblr, can all be used with the system at once quite simply. Bloggers who also want to connect to social media platforms such as Storify, Diigo and LinkedIn can also be catered for within the process. In addition Xing, Pinterest and Flickr accounts can also be added, meaning that at least ten social media channels can be controlled from just one place, a huge advantage for professional bloggers and journalists who want to make as big an impact as possible with their latest article.

For many bloggers, getting their posts into social media channels is one thing, but directing it to a ready audience is another matter. In this area, Blog2Social can help, too. With Google+, users have the ability to post their latest blog entry to any pages or groups that they are a part of. This helps readers to discover the blog much more readily in their news feed. On social media channels like Facebook and LinkedIn it is also possible to post to pages using the system – all with a click of the mouse. For corporate blogs and multi-authors blogs Blog2Social comes with the option of addressing various different sets of social media accounts and profiles for each blog post.

Blog promotion via, Social Media achieves a wider reach than mere blogging and crucially allows for many more opportunities to interact with the target groups and potential clients. Because of both these factors, more and more business content and blogging is distributed through social media these days. With the WordPress plug-in now available from Blog2Social, amateur bloggers, professional bloggers and corporate bloggers all have the possibility of sharing their blog entries with a large number of social media networks at once. Undoubtedly, this will lead to better attention being garnered for any article.

Bloggers should also be aware that sharing posts over social media helps to improve rankings from the leading search engines, like Google and Alexa. For anyone who blogs and wants to build more interest in their WordPress publications, ignoring the role of social media to network and improve 'searchability' is a no go. Today, all serious bloggers need to be sharing their content over at least a few different social media networks in order to move further up the search engine rankings. With the new Blog2Social plug-in, of course, the whole process is simplified allowing connectivity with all of the leading social media channels in one go.

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Severin Henkes
Adenion GmbH
+49 2181 7569 Ext: 266
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Melanie Tamblé
since: 09/2015
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