Contemporary Staffing Solutions Updates Its Image and Focuses on Five Core Niches

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Following many years of rapid growth, the New Jersey-based staffing firm is rebranding itself to make sure the market knows how it can serve them.

Contemporary Staffing Solutions
As of October 2015, CSS recognized an increase of 49% growth in accounting and finance contractors. Our goal is to continue to focus on this niche so we can have a greater impact on our clients.

If you visit the website of Contemporary Staffing Solutions (CSS) today, you may notice that the company has recently rebranded its image with a new logo design and color scheme. This is the latest development in the staffing firm’s ongoing effort to expand its client base and grow its revenue. In order to facilitate this growth, the company has established separate recruiting models to serve five distinct industry niches:

1. Accounting & Finance,
2. Sales & Marketing,
3. Human Resources,
4. Call Center & Office, and
5. Information Technology.

According to Sharon Tsao, EVP of Sales and Digital Branding, “CSS is taking a new approach towards our brand and ‘niching out’ to create a greater awareness of what we do really well.” Recently, the company has devoted particular attention to raising brand awareness in the accounting and finance sector.

“As of October 2015, CSS recognized an increase of 49% growth in accounting and finance contractors. Our goal is to continue to focus on this niche so we can have a greater impact on our clients,” said Kim Williams, Managing Director of the Accounting & Finance niche. The company’s COO Steve Pearson credits Williams with the remarkable success. “We are thrilled to see Kim Williams grab the accounting and finance niche and focus on its explosive growth!”

“Another focus for CSS has been to acknowledge the market shift towards direct hires. CSS has recognized a 39 percent increase in the number of direct hire placements from 2014 to 2015. That is validation that this is truly a candidate’s market right now – and branding ourselves as a staffing firm that offers a great candidate experience is mission critical,” said Pearson. In addition to the company’s growth in the accounting and finance sector, CSS is also reporting client base growth across the board. “Last year we brought in more than 172 new clients and this year we are at a run rate of 282,” said Evan Violette, National Sales Manager at CSS.

The leaders of the company, which has a strong history of successful national placements, have endeavored to instill “core values” in their workforce that guide their business practices as they grow. According to the company’s President, Mike Pearson, “These values include respect, integrity, winning spirit, team oriented, fun and coachable.” CSS’s leaders have also established “Four R’s” that they strive to focus on as they grow. Per Sharon Tsao, “Relationships are where you build trust, recruiting is where we need to engage in order to show maximum retention with the right candidate first. All of this will equate to dynamic results for our clients, our internal employees and our candidates, creating a very scalable business model that will carry CSS far!”

“CSS’s team of executives is optimistic that by adhering to these core business tenets, the company will continue to grow its business in the future,” says Steve Pearson. If you’d like to learn more about Contemporary Staffing Solutions, you can visit their new website here.

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