A Unique Business Parable Helps Readers Use LinkedIn Successfully

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New Book by Ron Sukenick and Ken Williams Offers Expert Strategies for Creating a Powerful LinkedIn Profile and Presence in Just 21 Days

“There are a lot of books on LinkedIn, but this is the only one that teaches it through the eyes of a fictional character. The concepts are straightforward and easy to understand ... I applaud the authors’ creativity.” Abby Kohut

Information Today, Inc. (ITI) announced the publication, of 21 Days to Success With LinkedIn: Business Social Networking the Gnik Rowten Way, by Ron Sukenick and Ken Williams.

The new book continues the adventures of Gnik Rowten (that’s “networking” spelled backwards), the fictional protagonist introduced in Sukenick and Williams’ bestselling 2013 business parable, 21 Days to Success Through Networking. As entertaining as it is informative, 21 Days to Success With LinkedIn is designed for professionals who want to do more than scratch the surface when using the world’s most powerful business networking tool.

Throughout his twenty-one day LinkedIn journey, Gnik interacts with real-life “power users” who offer advice and insights on a range of critical topics for business networkers. Readers learn an array of great LinkedIn tactics by example as Gnik develops a vital network of influencers, experts, mentors, and potential clients using the basic (free) version of this powerful online tool.

“There are a lot of books on LinkedIn, but this is the only one that teaches it through the eyes of a fictional character,” said author and career consultant Abby Kohut. “The concepts are straightforward and easy to understand ... I applaud the authors’ creativity.”

“By following the authors’ 21-day plan of action, you’ll learn how to connect with prospects, referral partners, and advocates,” according to Charlene Burke, author of Social Media Authority Unleashed. “Having trained professionals to use LinkedIn since 2008, I’m impressed.”

The experiences depicted in the book—supported by Gnik Rowten’s 21 daily “Aha!” moments—are geared to helping readers implement their own successful LinkedIn tactics and strategies. Readers are invited to connect with the book’s protagonist at linkedin.com/in/gnikrowten and on Twitter at twitter.com/GnikRowten.

ABOUT THE AUTHORS
Ron Sukenick is president and founder of the Relationship Strategies Institute and a presenter, consultant, and business coach. He is the author of Networking Your Way to Success and a contributor to the New York Times bestseller, Masters of Networking. Ken Williams is a speaker, trainer, business coach, and, with Ron Sukenick, coauthor of the 2013 Amazon business bestseller, 21 Days to Success Through Networking. Both authors live in Indianapolis, Indiana.

21 Days to Success With LinkedIn: Business Social Networking the Gnik Rowten Way (192 pp/ softbound/$15.95/ISBN 978-1-937290-05-4) is a CyberAge book published by Information Today, Inc. (ITI). It is available wherever books and ebooks are sold through Independent Publishers Group (IPG), ipgbook.com. For more information or to order call (800) 300-9868 [outside U.S. call (609) 654-6266]; fax (609) 654-4309; email custserv(at)infotoday(dot)com; or visit the ITI website at infotoday.com.

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Rob Colding
Information Today, Inc.
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