SocialWellth℠ and HITLAB Announce Strategic Partnership

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Labs Join Forces to Expand mHealth App Curation Capabilities and Certification Standards

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"SocialWellth's partnership with HITLAB will allow us to bring an additional level of rigor and scrutiny to our curation methodologies and processes, including our use of the Xcertia Standards.

Today, at the 2015 HITLAB Innovators Summit℠, SocialWellth announced that it has formed a strategic partnership with HITLAB, an innovation and teaching lab located at Columbia University, with expertise in the areas of ideating, creating and evaluating health-related technologies.

Care sponsors, providers and consumers believe that while mHealth apps hold real potential to improve healthcare experience and outcomes, their usage is limited due to uncertainty around which apps can deliver real value within the continuum of care. Which are most clinically relevant? Which are the most effective?

SocialWellth’s Curation Lab has been at the forefront of mobile health app curation – identifying and assessing apps and devices that have the potential to revolutionize patterns of patient care by enabling curated digital health platforms. SocialWellth’s curation services multidisciplinary team of behavioral scientists, physicians, exercise physiologists, nutritionists and public health specialists identify, evaluate, and curate best-in-class mHealth apps to help deliver the most relevant apps for healthcare consumers.

In initial phases of the partnership, HITLAB will support SocialWellth’s curation of mobile health apps and associated devices by systematically validating its methodologies. “SocialWellth's partnership with HITLAB will allow us to bring an additional level of rigor and scrutiny to our curation methodologies and processes, including our use of the Xcertia℠ Standards,” said David Vinson, SocialWellth’s Founder and CEO.

The use of HITLAB as a secondary level of validation ensures and reinforces SocialWellth’s commitment to providing the highest levels of service and value to its customer base. “We believe this partnership will have a direct and positive impact on how health apps are curated and used, expanding their presence and improving their role within the continuum of care,” said Nishita Rai, PhD, HITLAB’s Executive Director.

To learn more about SocialWellth’s Curation Services and DHX’s Xcertia Standards please visit and

About SocialWellth
SocialWellth is a Las Vegas based digital health company enabling payers, providers, and employers by delivering a wide spectrum of white label experiences and facilitating a connected experience between members and their payers. SocialWellth enables the curation of digital health experiences by leveraging mobile health technologies that allow for integration and aggregation of all digital assets, which improve the overall consumer experience. SocialWellth headquartered in Las Vegas, with a regional office in New York, New York. Visit to learn more or email us on and on Twitter @socialwellth..

About Xcertia Standards
The Xcertia Standards, powered by DHX, are a set of science-based, industry developed and reviewed criteria that when implemented can be used to objectively evaluate health apps against key performance metrics in the areas of security, privacy, operability and content. DHX is a non-profit organization whose sole mission is to accelerate the development, implementation, and adoption of sustainable digital health innovations. Learn more at

HITLAB® is an innovation and teaching lab dedicated to improving the quality and accessibility of healthcare worldwide. We help leading organizations ideate, create, and evaluate technology-based solutions to pressing healthcare challenges. Our team of public health professionals, anthropologists, statisticians, clinicians, engineers, economists, strategists, and designers is determined to address healthcare needs across the globe. We work with a wide variety of stakeholders in both the public and private sectors to design and disseminate studies, programs, and products that improve healthcare access and delivery. To learn the latest about HITLAB, please visit and follow us on and @HITLABnyc.

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Jennifer Hall
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