Veloxity Reports 2015 Primary Market Research Study on Consumer Behavior Regarding Cell Phone Charging, Battery Anxiety, Purchase Decisions and More

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Veloxity surveys consumers in Boston, New York City, Chicago, Philadelphia, Miami and Washington D.C. to better understand consumer habits when it comes to cell phone charging, anxiety from a low or dead phone battery, backup battery solutions, and how battery capacity affects purchase decisions.

Veloxity Market Research Study

Infographic for 2015 Market Research on Statistics Regarding Phone Charging, Battery Anxiety, and more.

72% of consumers carry no backup battery solutions

Veloxity (http://www.veloxity.us), a leading provider of commercial cell phone charging kiosks, has released phone charging & phone battery statistics in a new 2015 market research report. [Back in 2013, Veloxity conducted a similar research study, where 200 people were interviewed in each of 4 major U.S. cities. The cities included NYC, Boston, Chicago, and Philadelphia.

In Veloxity’s 2015 report, the team added two more cities in Miami and Washington D.C., while featuring several new questions. The topics that were covered in the survey include:

1) The difference in battery life at 6pm and 10pm
2) The average charges per day per city
3) If consumers are carrying around a backup charging solution
4) If consumers get anxiety from a low or dead battery
5) If battery life influences consumers’ purchasing decision
6) If consumers have used public charging kiosks before

Notable findings from the study include:

Cell phone battery life after 10PM in most major cities dips under 30%.

In all major cities, over 60% report anxiety from low or dead battery (NYC reports highest with 85%).

In somewhat of paradox to the battery anxiety question, only 32% say battery capacity influences their purchase decision when buying a new phone.

72% of those surveyed had no backup battery, portable charger, or charging cable/

Visit 2015 Report: Phone Battery Statistics for an infographic and a more detailed explanation of the questions and statistics involved with the study.

About: Veloxity (http://www.veloxity.us) is a B2B charging solutions provider that rents and sells commercial cell phone charging kiosks. Its flagship charging kiosk with secure lockers is used at events such as trade shows, conferences, conventions, and venues such as universities, and hospitals. Headquartered in Boston, MA, the privately held company was founded in 2013 and is focused on increasing customer satisfaction, foot traffic, revenues, and smartphone battery power for stakeholders nationwide.

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Ryan Hanehan
Veloxity One LLC
+1 (855) 844 5060 Ext: 0
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@VeloxityOne
since: 03/2014
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