White Stratus Takes Next Steps Toward Helping Customers Transform Their Business

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Reorganization Positions Company for Growth as Mature Business

Now that White Stratus has reached an important milestone and moved beyond the startup phase, the company is restructuring its organization to maximize its growth as a mature business. To guide White Stratus through its next major growth phase, Jaco Koppelaar is taking the reins as Managing Director to oversee day-to-day operations, while founder Tim Drury will focus on corporate strategy as President.

An accomplished IT manager, entrepreneur, and consultant, Jaco Koppelaar.will continue to use the consultative approach that has helped bring innovative cloud solutions to White Stratus customers such as H&M in Sweden and Franke A.G. in Switzerland.

“Jaco’s unique expertise in consulting and IT management enables him to counsel customers and help them achieve the efficiencies and transformative benefits they are seeking from the cloud,” said White Stratus President Tim Drury. “I’m excited about the innovation and transformation our team will help customers achieve going forward.”

Since its inception in 2010, White Stratus has worked to realize its vision as a global operation, and has accomplished this goal by establishing offices worldwide and building a customer base of more than 250,000 Google cloud users. As leaders of White Stratus’s management team, Tim Drury and Jaco Koppelaar have steered White Stratus to become an “Added Value” partner that helps customers achieve the maximum benefit from their investment in Google cloud applications and infrastructures.

As the cloud continues to mature and offer customers an expanding array of applications and business possibilities, Jaco will oversee White Stratus’s expert teams as they help customers follow the curve to derive ever greater value from their Google cloud infrastructures.

“I welcome the challenge and look forward to guiding White Stratus through this next phase of its growth,” said Jaco Koppelaar. “Our focus over the next few years will be on a controlled growth. Delivery of quality is more important than quantity, and we will grow according our statement, ‘Big Enough to Deliver, Small Enough to Care.’ ”

White Stratus customers like Tory Burch, Subaru, and Trinity Mirror have been able to improve collaboration, business processes, and overall efficiency through a combination of Google Apps technology and support service. Google Customer Success Services (CSS) have been a key factor in these successes, with White Stratus serving as the customer’s deployment partner and provider of ongoing CSS support.

“The main focus of our services is cloud transition, where we support our customers in their cloud transformation,” said Jaco Koppelaar. “Directly visible to the customer we have our leading project and change management specialists and, no less important, our cloud development team and Google support engineers in the background. This combination will continue to be a win-win for White Stratus and our customers.”

About White Stratus
White Stratus is a leading provider of software development, system integration, and business consulting services to help enterprises realize the benefits of cloud computing. White Stratus products and services are used by more than 1,000 enterprise customers globally. White Stratus is a Google Enterprise Partner with offices in New York, Birmingham, London, Tokyo, Amsterdam, Dublin, and Sydney. For more information, visit http://www.whitestratus.com.

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Michael Neubarth
White Stratus
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Jaco Koppelaar
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