High Heel Startup "AV HEELS" Gives Italian Designers a Run For Their Money

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New Womens Footwear Brand To Revolutionize Affordable Luxury

The word "start up", a popular phrase these days, has been used to herald the arrival of new products and innovations ranging from electronics to novelties... but what about shoes? In particular women's heels? One designer, Angelina Voloshina, is about to become a leader in the fashion world and change the way women buy the perfect heel.

Angelina Voloshina, a young inspired designer, has a vision of what makes a quality shoe and the fruit of that dream has finally arrived into the market place. She believes a great shoe must be beautifully stylish, expertly made from the finest materials and above all has a fit so comfortably that one instantly knows it is a magnificent shoe. She decided to combine all the essentials a discerning women looks for in a stunning shoe. The finest materials are combined to deliver to the demanding woman a uniquely feminine shoe at an affordable price.

Being an avid shoe-aholic, Angelina recieved her first pair of designer heels at the age of 16. She was, "shocked at the difference in comfort but even more shocked at the price tag! Why must I settle for so-so looking heels that always end up tiring my feet just because they are affordable?" On that day Angelina decided it would be her personal life's goal to provide a comfortable high-end designer heel at a price all women could afford.

Her pursuit of this dream brought her to Hong Kong, where she found a plethora of natural materials and the skilled hand craftsmanship to make quality womens footwear. "I was really surprised to learn that so many people still made shoes by hand and I knew then I was on to something big," recalls Angelina. All that was needed was a designer's visions to combine the available rich pallet of colors and materials into an affordable quality shoe. What is affordable quality? Where is it found? Simple. One knows it when one sees it or better still when one wears a Angelina Voloshina creation.

During her intense study of shoes in Hong Kong Angelina learned much about what makes high quality heels and says, "To make great footwear you must use natural materials like patent leather, suede, or exotic materials like snakeskin, otherwise your feet will not be able to breathe and will soon become uncomfortable." This is just one small detail that sets her line apart from mass marketed "name brand" companies and now Angelina Voloshina's dream has come true and she is taking market share from them with the recent launch of AVHEELS.COM.

Angelina is revolutionizing how the on-the-go women will shop for designer heels by being online and factory direct. Angelina eliminates layers of middlemen to provide today's educated woman of taste a very high end shoe at a bargain price without sacrificing quality or workmanship. Her goal to keep her shoes in the $159 dollar range has been achieved and she is ready to deliver an incredible product that one only finds in the high dollar luxury lines.

So can a girl with a dream compete with the big Italian designers? Can there really be affordable glamorously comfortable heels that set one off from the "name brand" crowd? Angelina knows but you must be the final judge. Join her vision of affordable high end shoes and experience what you have been missing.

"Always stay on the lookout, you never know where next big idea might come from." - Angelina Voloshina

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Art Kalashnikov
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