Virginia Starbucks Gets New Look with a Neighborly Vibe

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Located in the Westin Arlington Gateway, the Starbucks Coffeehouse, in the bustling Ballston business district of Arlington, received a major facelift including the new Starbucks design, increased coffeehouse seating capacity, and additional retail space for expanded Starbucks Grab and Go food items.

Ballston Starbucks Coffeehouse

We worked closely with Starbucks to create an atmosphere that is warm and inviting,” said Michael Broadhurst, General Manager of the Westin Arlington Gateway. “Our goal was to make a place where locals know we are their friendly, neighborhood coffeehouse.

The Starbucks Coffeehouse, located in the bustling Ballston business district of Arlington, received a major facelift including the new Starbucks design, increased coffeehouse seating capacity, and additional retail space for expanded Starbucks Grab and Go food items.

“When designing the new look of the coffeehouse, we worked closely with Starbucks to create an atmosphere that is warm and inviting,” said Michael Broadhurst, the General Manager of the Westin Arlington Gateway, who also oversees the café. “Our goal was to make a place where locals know we are their friendly, neighborhood coffeehouse.”

Since the renovations a few months ago, the coffeehouse has seen an uptick in sales as well as new guests and customers that have quickly become regulars. “The positive feedback from our customers, both locals and hotel guests, has been phenomenal,” said Broadhurst. “The new design creates an excellent environment where people can meet and collaborate – or just hang out and chat.”

The Starbucks is managed by The Westin Arlington Gateway, one of over 100 hotels throughout North America in the Crescent Hotels & Resorts portfolio. The Coffeehouse is adjacent to the lobby of the hotel, and even has outdoor seating and its own dedicated street entrance off North Glebe Road and Wilson Boulevard.

Both the hotel and coffeehouse have reputations for being strong supporters of the local community. They participate in many annual charities, fundraisers and local events such as a food drive for locals in need and being a Toys for Tots drop-off site. “We feel it is important to give back to the local community,” added Broadhurst.

ABOUT THE WESTIN ARLINGTON GATEWAY
The Westin Arlington Gateway is located in the vibrant Ballston neighborhood of Arlington, just two blocks from the Ballston Metro Station, providing direct access to Washington, D.C. Surrounded by countless restaurant and shopping options, offering guests relaxation after a long day of work or play. This upscale hotel offers 338 rooms and over 10,000 square feet of meeting and event space. The hotel is the home of Pinzimini Restaurant & Lounge, an award winning restaurant enjoyed by guests and locals alike, serving breakfast lunch and dinner. The Westin Workout Fitness Studio, New Balance Gear Lending, and indoor pool allow guests to maintain their fitness routine while travelling. The on premise Starbucks allows guests to maintain their caffeine ritual as well. For more information, visit the hotel website, call (703)717-6200, like on https://www.facebook.com/thewestinarlingtongateway or follow on twitter.com/westinarlington.

ABOUT CRESCENT HOTELS & RESORTS
Crescent Hotels & Resorts is a nationally recognized, top-5 operator of hotels and resorts. Crescent currently operates over 100 hotels and resorts in 36 states in the US and 4 provinces in Canada. Crescent is one of the few elite management companies approved to operate upper-upscale and luxury hotels under the brand families of Marriott, Hilton, Starwood, Hyatt and IHG. Crescent also operates a collection of legendary independent hotels and resorts. Crescent’s clients are made up of hotel REITs, private equity firms and major developers. For more information, please visit http://www.chrco.com.

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