Idencia Opens Australia & New Zealand Markets

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International Coding Technologies, Inc. announced today that it has opened a Melbourne, Australia office to serve the Australia and New Zealand construction markets with its Idencia infrastructure product tracking service.

Idencia infrastructure tracking system

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We saw what Idencia is doing in North America and immediately recognized its potential for Australia and New Zealand.

International Coding Technologies, Inc. (ICT) announced the formation of Idencia ANZ, an Australian company managed by Alistair Wood to sell its Idencia product tracking service, its proprietary Cast-A-Code® RFID tags and related supplies throughout Australia and New Zealand. Mr. Wood, a New Zealand native and 30-year veteran of the precast concrete industry in Australia, approached ICT in early 2015 to discuss development of the opportunity.

“We saw what Idencia is doing in North America and immediately recognized its potential for Australia and New Zealand,” he said. “Producers here in Australia are already required to embed a plastic label in the majority of their concrete products. With Idencia they can perform the same process to collect much more information, reduce administrative costs and create more customer value.”

Jeffrey M. Pollock, ICT CEO, stated: “We’ve experienced more responses to our marketing from the Australian and New Zealand markets than any others outside of North America, so we are excited to be able to address them directly. We are fortunate to be working with Al Wood, who we expect to do great things with Idencia ANZ.”

Idencia ANZ is located at 9-11 Rose Street, Upper Ferntree Gully and Alistair Wood can be contacted on +61 400 599 007. Email enquires to awood(at)idencia.com.

For more information, please contact: Jeffrey M. Pollock, CEO; jpollock(at)idencia.com.

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Jeff Pollock
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