Toronto, ON (PRWEB) December 16, 2015
With company offices in Toronto and Detroit, MRA wants to bring the Canada 150 celebrations to life- and directly to Canadian citizens.
MRA experiential tours & equipment is an experiential marketing company that excels at building mobile brand experiences in pretty much any vehicle you can imagine. Inside anything from large-format semi-trailers, to Smart Cars and VW buses, MRA can create one-to-one interactions and lasting connections with audiences.
With Canada’s 150th birthday right around the corner, MRA wants to help brands, companies and organizations celebrate the milestone through unique mobile travelling exhibitions.
“As a Canadian, it’s so important to me that these celebrations are something we talk about for years to come,” said Tony Amato, President and CEO of MRA. “I want to make sure all these companies and organizations that embody what makes Canada great are well represented and can expose new audiences to their message and branding.”
Like the 1967 Centennial train and caravan tours, MRA hopes to provide companies with the opportunities to reach out to communities and give visitors an authentic experience. And the company is no stranger to navigating and touring the country. From 2013-2015 MRA and the Governor General of Canada teamed up for the It’s An Honour: A Cross-Canada Travelling Exhibit which visited over 79,000 visitors from 144 communities across all the provinces, the Yukon and the Northwest Territories.
Most recently, MRA, the Aga Khan Foundation Canada and the Department of Foreign Affairs & Trade Commission have collaborated for Together: an exhibition on global development. The tour is currently gearing up for its second year of its cross-Canada tour. Its main focus is to educate Canadians about how Canadian-supported international development is an effective, inspiring, and crucial investment in the global community.
Says Amato, “With all the clutter and media today, mobile experiential provides a true interactive hands on experience. It changes the dynamics of the educational process and fosters a more meaningful understanding of the content by resonating in a fun and interesting manner.”
If you’re looking to explore mobile experiential, check out http://www.goMRA.com
ABOUT MRA
MRA experiential tours & equipment is an industry leader in mobile exhibit and event marketing. It specializes in custom design, vehicle assembly, and vehicle sales and leasing, as well as tour equipment and logistics-management services for the experiential marketing and exhibiting needs of museums and many Fortune 1000 firms, working either directly or in association with leading agencies and exhibit builders worldwide. Visit http://www.goMRA.com and http://www.youtube/MRAmobiletours.
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