(PRWEB) December 17, 2015
The print component of “Financial Wellness” is distributed within this Thursday’s edition of USA Today, with a circulation of approximately 250,000 copies and an estimated readership of 750,000. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To export the digital version of the campaign, click here.
Operation Hope’s founder and CEO John Hope Bryant appears on the cover of the print publication, and the article featured on the centerfold showcases his collaboration with legendary composer Quincy Jones and civil rights icon ambassador Andrew Young. Together, they join the fight to end financial illiteracy by encouraging entrepreneurship among youth and providing them competitive platforms to begin honing their skills sooner.
This campaign was made possible with the support of National Endowment for Financial Education, Jump$tart Coalition, Operation Hope, FINRA Foundation, Society for Financial Education and Professional Development, National Credit Union Foundation, MetaBank, Bizkid$, American University and many more.
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