SenseDriver Announces Near-Finalization of In the Wild Testing for Their SenseSay App

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Connected Car Company Partners with Global App Quality Company, Applause, to Test SenseDriver App Under Real-World Conditions.

We have worked diligently to make sure our driving app SenseSay is the best on the market.

SenseDriver Technologies ( announced today that it is close to launching the SenseSay app after concluding initial out-of-the-lab testing. SenseDriver Technologies partnered with Applause, a global app quality company with a testing community of more than 200,000 professional testers in 200+ countries and territories worldwide. Applause conducted an extensive battery of user tests on SenseSay. SenseDriver Technologies will use the results from the testing to enhance drivers’ experiences with the app and ensure its highest quality before its release.

“We have worked diligently to make sure our driving app SenseSay is the best on the market,” says SenseDriver Co-founder Michael Amaru. “It was incredibly important to us that SenseSay was intuitive to drivers so they didn’t have to expend any extra cognitive energy while driving. Our goal is to create a driving environment where drivers are connected and focused on the road. We partnered with Applause, because we trusted their process for using professional software testers on actual devices and in actual cars. We believe the app is in the right place now and we’re excited it’s in its final stages of completion.”

The SenseSay app works on any smart phone in conjunction with SenseDriver’s heads up display SenseHUD. SenseSay functions as a hands-free, voice-activated driving assistant, providing turn-by-turn navigation, speedometer, ETA, and speed limit notifications. It plays music, reads messages aloud and replies to phone messages with hands-free voice to text messaging or an automated reply so the driver can focus on the road. SenseSay's moving map gives directions, saves routes and performs location-based searches.

For more information about the SenseSay app or SenseDriver Technologies, email:

About Applause

Applause ( is leading the app quality revolution by enabling companies to deliver digital experiences that win - from web to mobile to wearables, IoT and beyond. By combining in-the-wild testing services, mobile beta management, test automation and user sentiment analytics , Applause helps companies achieve the 360° app quality™ they need to thrive in the modern apps economy. Learn more at and follow @applause on Twitter.

About SenseDriver Technologies

SenseDriver Technologies ( is a connected car company that creates safe driving technologies. By focusing on opportunities for innovation in the automobiles of yesterday, today and tomorrow, SenseDriver creates products that offer a level of accessibility everyone can experience.

About KICVentures

KICVentures ( manages several portfolio companies (including SenseDriver Technologies) investing in disruptive technology in the health-tech sector. KICVentures acquires, creates, and nurtures companies and their technologies to their fullest potential.

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Caitlin Lubinski
HealthTech Ventures Network
since: 07/2014
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