Internet 2.0: Mediaplanet Launches New “The Future of Cloud Computing” Campaign to Empower and Streamline Businesses of Any Size

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Mediaplanet today announces distribution of its second cross-platform edition of “Future of Cloud Computing.”

global spending on cloud has increased 334 percent since 2008

While global spending on cloud has increased 334 percent since 2008, a recent study indicated that 95 percent of the general public does not know what this disruptive technology is, nor how it can benefit themselves or their company. Thus, this campaign aims to bridge a gap, providing an educational platform that highlights innovations in this technological sector. “Future of Cloud Computing” speaks to businesses and individual consumers about the pros and cons of shifting to this disruptive platform insofar as it relates to scalability, flexibility, cost effectiveness and security in day-to-day IT operations.

The print component of this campaign is distributed within today’s edition of The San Francisco Chronicle, with a circulation of approximately 173,000 copies and an estimated readership of 500,000 readers in the metropolitan area, as well as surrounding metro districts. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.

Hometown franchises the San Francisco 49ers and the San Jose Earthquake’s grace the cover of this campaign. Both arenas have been praised for their technological advancements, and the featured conversations inside examine just how cloud computing is used to enhance fans’ experience on game day. And with this February bringing landmark occasions to both playing fields—Super Bowl 50 at Levi’s Stadium, and the one-year anniversary of Avaya Stadium’s opening—that experience is rapidly being pushed to new heights.

This campaign was made possible with the support of The IEEE Computer Society, The San Francisco 49ers, Levi Stadium, San Jose Earthquakes, IEEE, Aryaka, Birst, Autodesk, NetApp, Navisite, Zentera, Association for Computing Machinery, Computer History Museum, Cloudscaling.com, Strategic and Competitive Intelligence Professionals, Redfin as well as Ellucian.

About Mediaplanet
Mediaplanet is the leading independent publisher of content-marketing campaigns covering a variety of topics and industries. We turn consumer interest into action by providing readers with motivational editorial, pairing it with relevant advertisers and distributing it within top newspapers and online platforms around the world.

Press Contact:
Abraham Freedberg
abraham.freedberg(at)mediaplanet(dot)com
646-755-7952

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Abraham Freedberg
Mediaplanet
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