sweetFrog Hops Into Winter With New Seasonal Cup Program

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Reusable Collectible Cups Offer Customer Savings

sweetFrog's new seasonal cups are in stores now.

We are really excited to launch our collectible cup program with this special winter version.

sweetFrog Enterprises, LLC is hopping into winter with a new collectible cup promotion that features its popular mascots, Scoop and Cookie. This new reusable cup program will offer patrons 15% off their frozen treat purchase each time they fill it at a participating sweetFrog location.

The first commemorative cup featuring a winter theme, with Scoop throwing a snowball and Cookie building a snowman, will be available at participating locations starting the first day of winter, December 22. This winter cup is a great way to enjoy sweetFrogs delicious holiday treat, The Santa Swirl. Topped with crushed candy canes and hot fudge, The Santa Swirl is a tasty twist of Chocolate Hazelnut and Italian Cookie gelato. This limited time offering is available in sweetFrog shops through the end of December.

“We are really excited to launch our collectible cup program with this special winter version,” said Matt Smith, chief marketing officer for sweetFrog. “And we hope our sweetFrog fans will take advantage of a discount every time they refill their cups.”

About sweetFrog Frozen Yogurt:
Sweet Frog (http://www.sweetfrog.com) is the fastest growing premium, all natural, self-serve frozen yogurt restaurant company in the country. Sweet Frog currently has 344 stores including both company-owned, franchise and independently licensed locations either open or under contract in twenty-four states in the U.S, Dominican Republic, United Kingdom and Egypt. The company was founded in 2009 and is based in Richmond, Virginia. Sweet Frog prides itself on providing a family-friendly environment where customers can enjoy soft-serve frozen yogurt, gelato and sorbets with the toppings of their choice. The company was founded on Christian principles and seeks to bring happiness and a positive attitude into the lives of the communities it calls home.

Contact:
Matt Smith, Chief Marketing Officer
matt.smith(at)sweetfrog.net
(804) 835-6796
10800 Midlothian Turnpike, Suite 300
Richmond, VA 23235

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Pat Galleher

Matt Smith
@sweetFrog
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