NPI to appear at Vitamin, Diet and Sports Nutrition Event in Las Vegas

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Leading retailers link with top vendors at ECRM

"This ECRM event uses a really unique process and is a great way to connect with retailers."

Nutritional Products International (NPI), a leading marketer of nutraceutical and cosmeceutical products, will participate in the Vitamin, Diet and Sports Nutrition ECRM event January 10-14 in Las Vegas.

The event, organized by Marketgate, will feature suppliers from all over the United States presenting new programs to retailers across all channels. NPI will showcase some of the products and services of its clients at the event, and will be represented by NPI’s executive sales team.

"We are thrilled to participate in the Vitamin, Diet and Sports Nutrition ECRM event, as it's a great opportunity for us to connect with retailers," said Mitch Gould, CEO of NPI. "We look forward to sharing the wide range of innovative products that our clients offer to consumers."

Prior to the event, suppliers will preload images and item data for the products and services they plan to present, while retailers provide item forms and spreadsheets that they use in planning the ECRM prescheduled meetings, according to buyer responsibility. At the event itself, suppliers will all have their own display rooms for their meetings with retailers, and all parties involved will use iPads or tablet computers to select items of interest, email recaps and take notes.

The event will take place at the Palms Casino Resort in Las Vegas. It will feature a number of high-profile retailers, including CVS, Costco, Vitamin World, Target, Walgreen's and many others.

"This ECRM event uses a really unique process and is a great way to connect with retailers," said Gould. "By holding this event, suppliers and retailers are finding it easier to bring outstanding products to market more efficiently and at reduced costs. That benefits everyone involved, including the consumer."

Nutritional Products International is a leading nutraceutical and cosmeceutical company that provides sales and distribution services for worldwide brands. Its team specializes in working with key buyers across the U.S., providing a fast track to the world's most important market. To learn more, visit http://www.nutricompany.com.

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