FW Davison & Company Announces Name Change to PrismHR

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PrismHR reflects commitment to customers, technology and resources with new cohesive brand strategy

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FW Davison & Company (“Davison”), the leading provider of high-performance software solutions for the Professional Employer Organization (“PEO”) and Administrative Service Organization (“ASO”) industries, today announced that the company is changing its name to PrismHR.

“We’ve served the PEO and ASO market for the past 18 years and have seen our clients thrive on our platform,” said Frederick Davison, Founder and Chief Visionary Officer. “Today we’re excited to usher in the next generation of the company and our software platform, all signified by a single brand, PrismHR.”

The new brand is part of a cohesive strategy that reflects the company’s broader commitment to the service relationship of its customers and its customers’ worksite clients and employees through continued investment in technology and talent. This announcement is supported by the company’s continued growth and an investment by Accel-KKR fueling hiring and technology development and deployment.

“We’re extremely excited about launching PrismHR today,” said Gary Noke, President and CEO, PrismHR. “What this means for all HRO firms is that more resources than ever are hard at work creating great technology and services that will help them run and grow their businesses.”

To learn more about PrismHR, visit us at http://www.PrismHR.com.

About PrismHR
PrismHR -- formerly FW Davison & Company -- creates enterprise software solutions that help the Human Resource Outsourcing (HRO) industry, including Professional Employer Organizations (PEO) and Administrative Service Organizations (ASO), service worksite clients and employees. The PrismHR service delivery platform leverages best-of-breed partner solutions and complex core functionality that facilitates payroll processing, benefits and human resources administration, billing, account management, new hire onboarding and online benefits enrollment. For more information, visit http://www.PrismHR.com.

Media Contact
Keith Knowles, VP Marketing & Product Management
PrismHR
508.747.7261 x263
kknowles@prismhr.com

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Keith Knowles
PrismHR
+1 (508) 747-7261 Ext: 240
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@prismhrcloud
since: 11/2012
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