We think that this type of crowd- sourced design contribution is the natural evolution of crowdfunding.
San Francisco, CA (PRWEB) April 22, 2015
CRAVE, an emerging leader in modern adult toy design, is taking crowdfunding in a new direction with its latest release, Flex. Following the record-breaking Tilt campaign for Vesper, an award-winning vibrator necklace, CRAVE is delighted to make both the Flex Programmable series and the Flex Greatest Hits series available on the Tilt platform as of today (https://crave.tilt.com/flex)
An innovative approach to product development is a hallmark of CRAVE products. With Flex Programmable, CRAVE introduces a first-of-its kind application for a limited number of backers to develop their own custom vibration patterns. When those project backers submit their favorite patterns to CRAVE, the team will aggregate and refine that informa- tion to create a series of broadly-appealing patterns that will be pre-loaded on the Flex Greatest Hits series, which are also available for pre-order now.
“We are excited to involve our community more directly in our product development processes,” said Michael Topolovac, co-founder and CEO at CRAVE. “As the first company to ever crowdfund a vibrator project, we are big believers in the ability of the platform to build direct relationships with our customers. We think that this type of crowd- sourced design contribution is the natural evolution of crowdfunding, and we think our customers will be eager to participate in creating a more custom vibrator experience.”
Co-founder and VP of design Ti Chang concurs. “Ultimately, we strive to make the best product possible and there is no one size or one vibration that fits all. I am excited to see how opening up a part of our design process on a much larger scale will allow input from the public to influence our final product.”
CRAVE is committed to creating pleasure products and jewelry that provide a luxurious experience at every level, from exquisite designs to expertly-selected materials, superior technology features, and eco-friendly production. Other CRAVE products include the Duet, Duet Lux, Solo, Wink, Droplet necklace, and sensual accessories including leather cuffs and tassels.
CRAVE makes luxury sensual products that look as good as they feel. Founded in 2011 by seasoned entrepreneur and Stanford product designer Michael Topolovac, along with Ti Chang, an award-winning industrial designer from the Royal College of Art, CRAVE is among the few companies in its industry with female-led product design. CRAVE is leading the shift toward stigma-free sentiment around pleasure products, and has received $2.4 M in funding from more than 60 angel investors. CRAVE’s beautiful, innovative, high-quality designs are designed in San Francisco and globally sourced. For more information, visit loveCRAVE.com.
+1 415 226-0416 media(at)lovecrave(dot)com
For more information visit: https://crave.tilt.com/flex