The industry has historically been segmented between traditional and design agencies. Our partnership creates a great hybrid to bridge this gap.
Redondo Beach, CA (PRWEB) January 07, 2015
Stellar Agency, a creator of digital products, and Torrance, CA-based advertising agency Brand 33, has announced a strategic partnership to bridge the gap between digital development and traditional advertising agency services.
The two Southern California agencies have launched an interactive micro-site (http://www.stellarb33.com). The portal links the two companies’ websites and showcases the complete spectrum of services offered ranging from brand, digital and content strategy to print, advertising, mobile and web design services. The fully integrated platform maximizes the effectiveness of communicating across both traditional and digital mediums.
Stellar was founded in 2013 by Martin Pedersen and Alex Louie, both seasoned agency professionals with more than 16 years of experience. Pedersen serves as Managing Director of Stellar and believes this partnership is long overdue by stating, “The industry has historically been segmented between traditional and design agencies. Our partnership creates a great hybrid to bridge this gap. Having a one-stop shop of integrated services results in a comprehensive strategy and optimized communication platform for our clients.”
Louie, Creative Director for Stellar, emphasizes the importance of collaborative creativity. “We truly thrive off working with our partners. Brand 33 is a standout agency that will expand the reach of our digital products with the support of traditional mediums," he stated. "This partnership allows us to collaborate on ideas without any boundaries and provide more value to our clients by producing a well-balanced campaign from multiple platforms.”
Brand33 CEO and President Mike Dean believes the partnership will drive his agency forward by stating, “We have been fortunate to have success as a traditional agency for 26 years. However, we recognize the need for a digital division and Stellar is one of the best in the business. Combining the deep experience from both teams gives us the ability to evolve with the constantly changing media landscape and stay ahead of the curve.”
The two agencies bring together an elite clientele including projects for TricorBraun, Mitsubishi, Coupons.com, LA County Fair, Hewlett-Packard and Netflix.
About Stellar Agency
Stellar focuses on the development of digital products, services and platforms. We have deep expertise in digital strategy, user experience, interface design and technology for web, mobile, tablet and social media. Stellar’s experience includes a broad range from smaller brand microsites to major technology infrastructure redesigns for Fortune 500 brands. For more info, visit us at Facebook.com/StellarAgency and LinkedIn.
Founded in 1988, Brand33 is a full-service, brand marketing firm. We work with clients to clarify their brand by developing communications, marketing and advertising strategies from a brand-centric perspective. Our goal is to consistently reinforce and strengthen their brand position with the target audience. The execution of these strategies can include brand development (logos, ID systems, packaging, websites) to traditional advertising (TV, radio, print) to interactive, online or mobile executions. For more info, visit us at Facebook.com/brandthirtythree and LinkedIn.