Woods Hole Oceanographic Institution Installs VideoLink ReadyCam Studio

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On-site HD video studio enables oceanographic experts to appear on live TV anywhere at a moments notice. Studio available 24/7/365 for networks to book live TV interviews.

WHOI ReadyCam Video Studio

Our researchers, scientists and engineers can now share their expertise with audiences worldwide without leaving our campus.

VideoLink, a leading provider of live and on-demand video services, announced today that Woods Hole Oceanographic Institution (WHOI), located in Woods Hole, Massachusetts, selected the ReadyCam® on-site video studio to support their video marketing initiatives. The studio enables immediate access to worldwide TV and cable news networks, making it easy to respond to breaking news and live TV interview requests. The studio is also available for live TV interviews to other Woods Hole science institutions, as well as media networks.

“It’s exciting to offer the Woods Hole Oceanographic Institution a solution that gives their experts and the community access to media outlets so that they can share their expertise globally,” says Lloyd Bunting, Senior Vice President, Sales and Marketing at VideoLink. “The ReadyCam studio simplifies the live TV video production process, making it easy to respond to scheduled and ad hoc media requests. We are looking forward to working with the WHOI team.”

ReadyCam Studio Saves Time

The ReadyCam studio is a complete video studio equipped with an HD camera, professional quality audio and lighting, electronic backdrop, recording options, and IP-based transmission. The system can transmit live video, webcasts, and video conferences over the internet to anywhere in the world. Experts can be ready for a live interview or attend a conference or event remotely in less than an hour, minimizing their carbon footprint and saving traveling time. And marketing and communications professionals can quickly record and edit video as needed. VideoLink professionals are able to remotely control the studio and are available 24/7 upon request, so clients no longer need additional on-site video expertise.

Access Media Outlets Quickly

“The Institution’s scientists and engineers are often sought by media in their roles as leading experts on a range of topical issues. This on-site video studio enables our staff to share their expertise with audiences worldwide without leaving our campus,” said Stephanie Murphy, Public Information Officer at Woods Hole Oceanographic Institution. “Additionally, we are pleased to offer access to the studio for those experts on Cape Cod and the islands who need to connect with TV media.”

Book the WHOI Studio

For more information about live TV and recorded interviews with WHOI’s researchers and scientists, contact WHOI media relations at media(at)whoi(dot)edu. To schedule the WHOI ReadyCam for a live shot, contact VideoLink at 617-340-4300 or visit the VideoLink VLGuru database.


About VideoLink LLC (videolinktv.com)
VideoLink is a leading provider of video services to Fortune 500 and enterprise companies and institutions. We are committed to helping our clients use video to achieve better business outcomes. Our clients rely on us to simplify live TV appearances, create results-driven video strategies, and drive down the costs of in-house video production. To learn more about VideoLink services and products, visit us videolinktv.com, follow us @videolinkllc and subscribe to our blog.

About Woods Hole Oceanographic Institute
The Woods Hole Oceanographic Institution is a private, non-profit organization on Cape Cod, Mass., dedicated to marine research, engineering, and higher education. Established in 1930 on a recommendation from the National Academy of Sciences, its primary mission is to understand the ocean and its interaction with the Earth as a whole, and to communicate a basic understanding of the ocean's role in the changing global environment. For more information, please visit http://www.whoi.edu.

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Marianne Rocco
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