Flowics Integrates with Twitter’s Collections API

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Flowics, a Twitter Official Partner and leading US/LatAm-based social curation, display and analytics company, today announced a set of new curation tools for user-generated and news content on Twitter. Flowics is one of the few initial partners globally, supporting the new Twitter Collections API.

Flowics has integrated this storytelling functionality directly into the curation and moderation workflow in a seamless way, making it easy for clients to build great stories with Tweets. The expanded product capabilities of the latest update to the Flowics platform come on the heels of the company’s global expansion which includes offices in Argentina, Brazil, Mexico, Spain, India and more recently the United States.

These product capabilities have been announced during Twitter Flight, Twitter’s annual developer conference, in San Francisco. “Tweets are powerful enhancements to all sort of stories, for both Media and Brands. With the incredible volume of Tweets created daily, curation is an essential step to finding the best content. The integration with the Collections API will allow Flowics’ clients to pair the most advanced curation tools with an easy and effective way to organise, embed and share great content on Twitter,” said Gabriel Baños, Flowics CEO.

"Now, Flowics' clients will be able to easily tell great stories with Tweets in even more innovative ways, leveraging these new advanced curation capabilities and the ability to display great, curated Tweets wherever their digital audiences live."- Mollie Vandor, Sr. Product Manager, Publisher Platform at Twitter

Through the Flowics Platform, brands and media are equipped with robust tools to measure and capitalize on social conversations, by filtering, analyzing, curating and displaying social content on any digital environment.

About Flowics

Flowics helps brands, media and events tell compelling stories and engage audiences, leveraging the best user generated content. Flowics’ platform allows marketers to curate, analyze and display social content across any media in real-time to drive engagement and loyalty with their audiences. Over 200 clients trust Flowics to create world-class social experiences, including FOX, Red Bull, DirecTV, Danone, Rock in Rio, Roland Garros (French Tennis Federation) and many others. For more information, visit flowics.com or follow @flowics

About Twitter

Twitter is a global platform for public self-expression and conversation in real time. By developing a fundamentally new way for people to create, distribute and discover content, we have democratized content creation and distribution, enabling any voice to echo around the world instantly and unfiltered. The service can be accessed at Twitter.com, via the Twitter mobile application and via text message. Available in more than 35 languages, Twitter has 302 million monthly active users. For more information, visit discover.twitter.com or follow @twitter.

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