Traci DeForge Launches Produce Your Podcast as another Side Business of her Business Consulting Firm

Share Article

Deforge believes owning and operating multiple businesses enhances her skills as a consultant and keeps her cognizant of current business trends.

Traci DeForge logo

Consultant • Speaker • Strategist

Smart leaders understand the value of outside help and never try to solve business growth problems on their own.

Business consultant Traci DeForge runs multiple businesses of her own including her newest venture, Produce Your Podcast. Her ability to bring together the right team members to capitalize on trends while simultaneously holding both nearsighted and farsighted perspectives helps her achieve targeted results for her own enterprises, as well as those of her clients.

DeForge says, “When I spot a trend like the huge rise in podcast consumption, I see an opportunity. I feel it’s important as a consultant to own and operate diverse businesses so I remain in touch and hands-on in today’s ever-changing business climate.”

Businesses large and small hire consultant DeForge as an extension to their team to help develop innovative strategy and then turn it into a profitable reality. According to Harvard Business Review,only 8% of leaders are good at both strategy and execution. DeForge is one of those 8% with the ability to conceive the big picture vision while simultaneously deploying the systems and tactical actions required to execute on the overall implementation.

With a professional career spanning over 25 years, DeForge has worked as an integral part of the launch of hundreds of small businesses in addition to consulting on branding and business development strategy with large organizations like British Airways, Microsoft, and Weight Watchers International.

As a result of her strategy and execution, many of DeForge’s clients win regional and national awards.

Architect John P. Shackelford, Jr has a creative vision for classic spaces and a flair for launching and growing new businesses. He engaged DeForge to assist in launching Granny Pearl’s Kitchen, a company to honor his grandmother’s memory and the cookies she loved to bake for family and friends. With the help of DeForge, the brand has won both an ADDY for package design and GPK’s peanut butter cookies were named the official healthy gourmet snack for the 7th Annual Taste Awards.

Shackelford says, “Traci DeForge is a trusted advisor and I see her as a growth catalyst for all my companies. She is a professional that brings a fresh perspective and smart solutions to our blend of business challenges.” Shackelford’s other businesses include an interior design division and a retail store featuring home accessories.

Pathologist Kathleen Bates hired DeForge to map out a three-year transition from her career as a physician into becoming a full-time artist/business owner upon her retirement earlier this year. Under the guidance of DeForge, Bates published Christmas Birds, a coffee table book of original bird paintings paired with short meditations. Awards for Christmas Birds include 2015 USA Best Book Awards Finalist, 2015 National Indie Excellence Awards Finalist, and 2015 International Book Awards Finalist. In addition, Bates was nominated for the 2015 Georgia Author of the Year Award in the Specialty Book category.

Large and mid-size corporations bring in DeForge when they need transformational solutions for developing new programs and initiatives. Her most recent project was working alongside the Global Innovation team of Weight Watchers International, Inc.

Business professionals who want to explore how DeForge might be an asset to their organization can find her contact information at Those interested in creating their own series of podcasts can visit


About Traci DeForge: Over the past 25 years, DeForge has led a prominent broadcast and media career. As a radio executive, she took the broadcast company she worked for from $1.2M in revenues to over $10M, eventually positioning it for a $60M exit. From there, she took over as CEO of Ladies Who Launch and innovated the Franchise Media Model. DeForge then founded her consulting business. She has been an integral part of the launch of hundreds of small businesses in addition to consulting on branding and business development strategy with large organizations like British Airways, Microsoft, and Weight Watchers International. DeForge is the business side of the art business Get Your Muse On which she founded with her business partner. Her newest venture is

Photos and interviews available. Contact Traci DeForge at 912-223-9525 or traci(@)tracideforge(dot)com.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Traci DeForge
since: 05/2013
Follow >
Produce Your Podcast
since: 07/2016
Like >
Follow us on
Visit website