Gaia and Yoga Journal Launch Nationwide Yoga Tour

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Wanted: Two Inspired Yogi Brand Ambassadors to Represent "Live Be Yoga" Tour

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The I Live Yoga Tour is designed to inspire and encourage participation in healthy personal transformations through the practice of yoga. And, we're looking for two dynamic yoga practitioners to represent the tour across the country...

Gaia and Yoga Journal today announced the launch of the first ever Live Be Yoga Tour, an interactive, community outreach program, and the search for two brand ambassadors.

“The Live Be Yoga Tour is designed to inspire and encourage participation in healthy personal transformations through the practice of yoga,” said Carin Gorrell, Yoga Journal editor in chief. “We’re looking for two dynamic yoga practitioners to represent the tour across the country at events, in the communities and on-camera.”

Selected brand ambassadors will be on the inaugural Live Be Yoga Tour from April through September 2016. In addition to a paycheck, Yoga Journal and Gaia will provide the tour vehicle as well as the costs of gas, food, and lodging.

Interested yoga practitioners should apply at yogajournal.com/livebeyoga.

Yoga Journal and Gaia are coming together with their shared vision to help transform people’s lives to be happier, healthier, and more fulfilled both on and off the yoga mat. The Live Be Yoga Tour will visit more than 50 yoga studios, festivals, events, and more around the country. At each stop, the Live Be Yoga Tour will ask yogis to share on camera their inspiring stories of how they discovered yoga in the studio and at home, how it transforms their lives, and how they continue to find life balance through living their yoga. The tour will also discover and spotlight the country’s most talented yoga teachers and top locations for yoga practice, retreats, and teacher-trainings.

The tour’s full schedule will be determined in Q1 of 2016, but has some milestone stops at YJ Live! events where practitioners connect with their local yoga communities. The Live Be Yoga Tour will begin at YJ LIVE! New York City in early April, make its way across the country to YJ LIVE! San Diego in June, and wrap up at YJ LIVE! Estes Park Colorado in September.

The #LiveBeYoga movement can be followed online at yogajournal.com/livebeyoga, where viewers will be able to access exclusive content, interviews, and teachings.

About Yoga Journal
Founded in 1975 by members of the California Yoga Teachers Association, Yoga Journal (yogajournal.com) offers all practitioners—from beginners to masters—expert information on how to live a healthier, happier, more fulfilling life both on and off the mat. Every day, Yoga Journal engages its print, online, and live audience with top teacher insights and in-depth reporting on poses, breathing, meditation, nutrition, health, trends, and more. Always informative and inspiring, the magazine’s welcoming, inclusive point of view puts every reader in front of the world’s best teachers. With 12 international editions spanning 28 countries, and five national live events annually, Yoga Journal is the world’s largest and most influential yoga brand.

About Gaia
Gaia, previously Gaiam TV, is a streaming video subscription service offering exclusive streaming conscious-media content. Gaia’s library contains more than 7,000 films, documentaries and original programs to guide its viewers on their journeys of personal growth, spirituality and seeking truth. Gaia offers members the unique capability to download content for offline viewing. Gaia is currently available on the Apple TV, iPad, iPhone, Google Chromecast, Roku and internet browsers. For more information, visit http://www.Gaia.com.

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For more information contact:
Dayna Macy, dmacy(at)aimmedia(dot)com
415-591-0729

or

Nicole Gladden, ngladden(at)dstreetpr(dot)com
404-861-4440

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Jason Jansky
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