Traci Gentilozzi Joins Rain BDM’s Legal Marketing Consulting Team

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Award-winning journalist, editor, and lawyer contributes to growth of company’s law blog management service

Our clients will benefit from Traci's ability to translate the complexities of their law practices into blog and marketing content.

Rain BDM, a business development and marketing consultancy for law firms, is pleased to announce the addition of Traci Gentilozzi to the organization.

Ms. Gentilozzi has more than 20 years of combined legal writing and law practice experience, and is known for communicating the intricacies of the law clearly, concisely, and in plain English. Prior to Rain BDM, she spent 14 years with Michigan Lawyers Weekly where she held various roles including publisher and editor. She previously worked as the news and opinion editor at Ohio Lawyers Weekly, an analyst with the Michigan Supreme Court’s State Court Administrative Office, and a writer and editor of opinion digests for the State Bar of Michigan’s e-Journal. She also maintained a solo law practice, focusing on litigation and transactional matters involving real estate, probate, and personal injury.

In 2013, Ms. Gentilozzi was honored by the Detroit Chapter of the Society of Professional Journalists with its first-place “Excellence in Journalism Award.”

“As an accomplished legal journalist and a licensed attorney, Traci offers a truly unique set of talents and perspectives,” said John F. Reed, Rain BDM’s founder, lead consultant, and also a licensed attorney. “Our clients will benefit from her ability to translate the complexities of their law practices into blog and marketing content that will resonate with their target audiences. I am thrilled to have her on board and playing a large part in the growth of our blog management service.”

Rain BDM’s legal marketing consulting include strategic planning, content development, website administration, social media training and support, and outsourced marketing management. The company also curates blog content for lawyers by identifying topics and trends, drafting and editing posts, and publishing client-approved material to clients’ websites, social networks, and email newsletters.

The company also provides business development consulting via customized training, one-on-one and small group coaching, workshops, and retreats.

“Differentiation in the marketplace is critical for lawyers and law firms, and a thoughtful and well-executed content strategy can set them apart,” commented Ms. Gentilozzi. “Law schools don’t teach marketing, and many attorneys lack the time or skill to promote themselves effectively. That’s where we help.”


Rain BDM provides business development and marketing solutions for law firm and other professional service providers. Additional information can be found on its website:

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John F. Reed, Esq.
Rain BDM
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