Not Just Another Food Delivery Service

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The Up Beet Kitchen, a startup that teaches people how to have the skills of chef, just launched a virtual demo of its upcoming meal planning service (http://bit.ly/1MRkpMq). Founded in 2013, The Up Beet Kitchen has 10 days left in its Kickstarter campaign (http://kck.st/1IEvBvl).

The Up Beet Kitchen

The Up Beet Kitchen’s teaching method emphasizes learning the actual skills of a chef, as opposed to just following each recipe.

The Up Beet Kitchen's demo product, which previews how its meal planning service will work, has just gone live. People can now have ingredients delivered for up to 4 sample meals, and upon arrival they can learn to cook their food with The Up Beet Kitchen’s online platform, which includes HD videos and recipes.

UBK was created as an alternative to other online culinary platforms, which often assume that users already have the background knowledge to cook the food. The Up Beet Kitchen’s teaching method emphasizes learning the actual skills of a chef, as opposed to just following each recipe. Chef Nic DeMuth co-founded this startup after realizing that certain chronic diseases are responsible for 7 in 10 deaths in the United States each year, and many such diseases are often caused by diet-related factors. "The stakes are too high to ignore" commented DeMuth.

DeMuth aims to live in a world in which, “Healthy cooking will no longer be reserved solely for those that went to a culinary institute or have the money to pay for high-priced already made meals.” With 234 backers pledging $10,827 towards a $20,000 goal, potential backers now have 10 days left to bring this platform to life.

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Michael Harris
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