HomeAway joins UEFA EURO 2016™ as National Sponsor and Official Fans Accommodation Service

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HomeAway will serve as official fan accommodation service for the highly anticipated tournament

This event is a great opportunity for travelers to combine their passion for football, their love of travel, and a chance to make lifelong memories with loved ones.

UEFA and HomeAway, Inc., the world leader in vacation rentals, are proud to announce that HomeAway® is joining UEFA EURO 2016’s commercial program as a national sponsor, and is serving as the official fan accommodation service for the highly anticipated tournament, taking place from June 10 to July 10 in France.

HomeAway is the first whole home vacation rental provider ever to sponsor the European Football Championships. Together, they will host millions of fans in France this year to be a part of Europe’s premier national team soccer event and one of the biggest sporting events worldwide.

To support UEFA EURO 2016, HomeAway is growing its inventory of vacation rental listings in all ten host cities in France, giving soccer fans the opportunity to stay in an entire house or apartment during the tournament. HomeAway properties provide a spacious, flexible and affordable alternative to hotels for groups of fans/friends or families to enjoy the event together.

Guy-Laurent Epstein, Managing Director, Marketing, UEFA Events SA, said:

“We are delighted to welcome Abritel, French brand of HomeAway, as a National Sponsor and official fans’ accommodation service for UEFA EURO 2016. We are excited to partner with a company with digital expertise at its heart and a leader in its field. In turn we look forward to working closely together, using their huge network of properties in France and online strength, making it easier than ever for fans to fully enjoy their EURO 2016 experience this summer.”

Mariano Dima, Chief Marketing Officer at HomeAway, said:

“UEFA EURO 2016 will drive many fans not only from all parts of France but from the whole world to the tournament venues and we are thrilled to help accommodate everyone. This event is a great opportunity for travelers to combine their passion for football, their love of travel, and a chance to make lifelong memories with loved ones. We know that more than 70 percent of travelers we polled throughout Europe say they’d prefer to stay in accommodations that offer privacy when on vacation. Our inventory of more than 170,000 entire properties throughout France provides the perfect solution for fans from all over.”

To make it easier for all fans to find the perfect accommodation, HomeAway is developing a dedicated microsite with the vacation rental inventory available in all of the cities hosting the tournament and is running a campaign to encourage new owners to list their properties on HomeAway’s sites to respond to the expected tremendous increase of demand during the event.

About HomeAway
HomeAway is the world leader in vacation rentals, with sites representing over one million paid listings of vacation rental homes in nearly 200 countries. Through HomeAway, owners and property managers offer an extensive selection of vacation homes that provide travelers with memorable experiences and benefits, including more room to relax and added privacy, for less than the cost of traditional hotel accommodations. The company also makes it easy for vacation rental owners and property managers to advertise their properties and manage bookings online. The HomeAway portfolio includes the leading vacation rental websites HomeAway.com, VRBO.com and VacationRentals.com in the United States; HomeAway.co.uk and OwnersDirect.co.uk in the United Kingdom; HomeAway.de in Germany; Abritel.fr and Homelidays.com in France; HomeAway.es and Toprural.es in Spain; AlugueTemporada.com.br in Brazil; HomeAway.com.au and Stayz.com.au in Australia; Bookabach.co.nz in New Zealand; and Asia Pacific short-term rental site, travelmob.com.

HomeAway also operates BedandBreakfast.com, the most comprehensive global site for finding bed-and-breakfast properties, providing travelers with another source for unique lodging alternatives to chain hotels. For more information about HomeAway, please visit http://www.homeaway.com

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