YMCA of Greater Birmingham Launches New Silver&Fit® Exercise & Healthy Aging Program Targeted to Older Adults

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Just in Time for New Year’s Resolutions, Program Offers No-Cost or Low-Cost YMCA Memberships for Eligible Medicare Beneficiaries

Siver&Fit members working out

Silver&Fit members have access to a no cost or low cost membership at fitness facilities like the YMCA of Greater Birmingham.

Silver&Fit is one of the fastest-growing fitness programs serving the Medicare market,” said ASH Fitness Vice President Brett Hanson, MBA, MBF, DFSS, NASM-SFS. “We’re pleased to team up with the YMCA of Greater Birmingham.

The YMCA of Greater Birmingham is pleased to announce that it is now providing the Silver&Fit® Exercise and Healthy Aging Program at its branches throughout the greater Birmingham Alabama area. The Silver&Fit program was designed to help older adults achieve improved health by providing them with no-cost or low-cost access to contracted fitness clubs or exercise centers across the country.

Silver&Fit is one of the fastest-growing fitness programs serving the Medicare market,” said ASH Fitness Vice President Brett Hanson, MBA, MBF, DFSS, NASM-SFS. “We’re pleased to be able to provide our members access and team up with the YMCA of Greater Birmingham.”

“We are extremely pleased to be part of the Silver&Fit national facility network,” said Sarah Wilson, Association Healthy Living/Membership Director of the YMCA of Greater Birmingham. “The Y is committed to Healthy Living. We are dedicated to engaging the active older adult community and helping those we serve to live a healthier and more fulfilling life. We invite our senior community to make a new year’s resolution to join us and experience fitness, disease prevention, social opportunities and fun at the Y.”

The Silver&Fit program is available to people who are Medicare-eligible and have purchased Medicare Advantage or Medicare Supplement coverage that includes the Silver&Fit program as a benefit. For more information about whether your Medicare plan includes the Silver&Fit program, please contact your health plan or 1-800-MEDICARE. Qualified individuals or couples can call 205-801-9622 for branch-specific information or a class schedule.

In the most recently completed survey of randomly selected Silver&Fit members, conducted by an independent research firm, 98 percent of respondents expressed overall satisfaction with the Silver&Fit fitness facility program and said they would recommend it. In addition, more than 76 percent of members said their participation in the Silver&Fit program has helped them make friends and improve their social network. Scientific evidence indicates that social and physical activity programs can improve emotional and physical well-being for older adults, as well as overall quality of life.

About the YMCA of Greater Birmingham
Established in 1884, the YMCA of Birmingham is a nonprofit dedicated to strengthening communities through youth development, healthy living and social responsibility.

Across Jefferson and Shelby Counties, 13 Ys engage more than 40,000 men, women and children – regardless of age, income or background – to nurture the potential of children and teens, improve the nation’s health and well-being, and provide opportunities to give back and support neighbors. Thanks to the Birmingham Y’s donors, policy-making volunteers and program volunteers, no one is turned away from the YMCA for inability to pay. Approximately 22 percent of member families receive financial assistance, with subsidies as high as 95 percent. With long-standing relationships and physical presence the YMCA is able to not just promise, but to deliver lasting personal and social change. For more information, visit http://www.ymcabham.org/.

About the Silver&Fit® Exercise & Healthy Aging Program
The Silver&Fit® program is an exercise and healthy aging program providing unique, evidence-based fitness and health education activities for Medicare beneficiaries and group retirees. Silver&Fit members have access to: no-cost or low-cost memberships at a participating, contracted fitness club or exercise center, or to the Silver&Fit Home Fitness program for those who prefer or need to work out at home; SilverandFit.com, a website providing health tools and resources specifically designed for older adults; The Silver Slate® newsletter; and a toll-free customer service hotline. For more information, visit http://www.ASHCompanies.com or call 800-848-3555. Follow us on Facebook at http://www.facebook.com/SilverandFit, YouTube at http://www.youtube.com/silverandfit, Pinterest at http://www.pinterest.com/silverandfit, Twitter at @SilverandFit and Instagram at @SilverandFit.

The Silver&Fit program is a product of American Specialty Health Fitness, Inc., a subsidiary of American Specialty Health Incorporated (ASH).

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