Bluepoint Solutions' OpenAnyware Selected by Jefferson Financial Credit Union for Convenient Mobile Account Opening

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Credit union looks forward to growth from simplifying new account opening

Bluepoint Solutions today announced that Jefferson Financial Credit Union has selected its OpenAnyware solution for mobile and online account opening. OpenAnyware is a unique approach to multi-platform digital account opening that uses existing information sources to speed the process, and incorporates account funding for instant activation.

Jefferson FCU (based in Metairie, LA, with 52,000 members, $418.9 million in assets) serves Jefferson Parish and a number of employee groups. Upgrading to OpenAnyware is part of the credit union’s campaign to heighten member convenience through both online and mobile channels. OpenAnyware makes account opening available anytime and anyplace. The platform is intuitive and very fast, drawing on data already available, such as driver’s license, cellular provider and GPS, to replace cumbersome manual lookup and typing. OpenAnyware also meshes seamlessly with the credit union’s internal systems, reducing workload and speeding account activation.

“At Jefferson Financial we aim to provide potential members with a truly easy, fast and convenient way to create and fund their new accounts, so they start to see us as their new financial partner right away,” said Kristin Morrison, VP of Operations for Jefferson Financial CU. “Our previous mobile opening attempt didn’t produce the service levels we were after. And upgrading to Bluepoint’s OpenAnyware also lets us consolidate internal systems and improve our internal efficiency.”

“Consumers want self-service options with minimal obstacles to completing financial tasks like account creation. They will be drawn to Jefferson Financial and its excellent digital application process,” said Kent Anderson, Senior VP of Business Development for Bluepoint Solutions. “We are pleased to partner with Jefferson Financial to boost their completion rates and engage new members.”

About Jefferson Financial Credit Union
Chartered in 1966, Jefferson Financial Credit Union started as a small organization on the second story of a florist shop. Since that time, the Credit Union has flourished into a $418 million full service financial institution serving over 50,000 members with 13 locations. Learn more at http://www.JeffersonFinancial.org
About Bluepoint Solutions

Bluepoint Solutions provides end-to-end payment processing and content management solutions to financial institutions nationwide. Over 1,400 credit unions and banks that have deployed its enterprise technology are successfully achieving their strategic goals of increasing employee productivity, reducing operating costs, enhancing performance levels, and meeting relentless technology and industry changes with resilience and excellence. Learn more at http://www.bluepointsolutions.com.

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Jennifer Quimson
Bluepoint Solutions
+1 (760) 410-9000 Ext: 447
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