Service First Mortgage Hires Two Top Sales Leaders To Expand Company

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Joe Treinen and Ian Kimball join Service First as National Sales Director and Director of Sales Development

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Service First Mortgage Company has announced the hiring of two mortgage industry executives, Joe Treinen and Ian Kimball, who will take on the positions of National Sales Director and Director of Sales Development, respectively.

“We’re thrilled to welcome Joe and Ian to the Service First Mortgage team,” said Shawn Broussard, CEO. “We’re a company dedicated to our sales force and the addition of Joe and Ian will help us achieve even greater results moving forward. With their leadership, Service First Mortgage is well positioned to grow and expand the company’s unique culture and brand.”

As National Sales Director, Joe Treinen, based in Richardson, Texas will focus on helping grow the company’s overall production, while expanding the company’s unique culture and brand. Prior to joining Service First Mortgage, Treinen served as Senior Vice President, Southeast Divisional Manager for a top 10 bank where he led a sales force of upwards of 250 loan officers across six states and the District of Columbia. His experience spans over 22 years in the direct mortgage industry, with an extensive sales and leadership background.

“I look forward to working with the team at Service First Mortgage to leverage the strong foundation they’ve built over the past two decades,” said Treinen. “There are many great people in our business looking for a solid organization that can deliver consistently for their customers and referral sources. Service First Mortgage is one of those companies.”

As Director of Sales Development, Ian Kimball, based in Minneapolis, will focus on building the company’s infrastructure to help Service First Mortgage profitably grow, while maintaining the unique culture and brand. Prior to joining Service First Mortgage, Kimball served as Area Sales Manager for a direct lender where he led originations, growth and production management. He brings over 15 years of direct mortgage experience, senior level management, and an extensive background in sales, leadership, and strategy.

“I’m excited to join Service First Mortgage because they understand the importance of execution, and delivering for our customers and partners,” said Kimball. “In addition, the company’s values align with my personal values of integrity, service and innovation. It’s a great overall fit.”


About Service First Mortgage:
We understand great cultures don't just happen, they’re cultivated. They take creativity, a willingness to be different, and a desire to improve people's lives in and out of the office. Established in 1997 and headquartered in Richardson, Texas, at Service First Mortgage, our goal is to provide a straightforward lending process by providing fast, efficient service while maintaining the highest levels of quality.

After becoming a top lender in our home state of Texas, we have begun an aggressive expansion with plans to build on our established reputation and high service levels. We believe that we are better together and collaboration is vital to our success. Together, we continue to support the real estate community through our well trained, top performing retail loan originators who exemplify the Power of S3 built on Speed, Service and Synergy. Visit to learn more about Service First Mortgage.

Media Contact: Kathryn Gonia
Marketing Director, Service First Mortgage
Email: kgonia(at)servicefirstmtg(dot)com

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