PrimeSport Partners with MAXIM Party for Biggest, Most Sought After Event of the Year

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The Annual MAXIM Party is a staple during the weekend of the Big Game

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Bringing together celebrities from the worlds of sports and show business, this event enables fans to enjoy a once-in-a-lifetime experience during football's grandest showcase.

There’s no better way to celebrate the biggest game of the season than with a ticket to the hottest party of the year. The 2016 MAXIM Party at Treasure Island in San Francisco, on Feb. 6, 2016, will host some of the top stars in sports and entertainment, and, as the official ticket provider of the event, PrimeSport has everything needed to make it a weekend to remember.

“We believe in delivering the best in travel and hospitality to our customers, and there’s nothing bigger and better than the annual MAXIM Party,” said Sam Soni, CEO of PrimeSport. “Bringing together celebrities from the worlds of sports and show business, this event enables fans to enjoy a once-in-a-lifetime experience during football’s grandest showcase.”

The MAXIM Party will be held the night before the main event, on Treasure Island, located four miles from downtown San Francisco at a 50,000-square foot waterfront party center and pavilion boasting views of the city, bay and iconic San Francisco bridges. The venue features a premium ultra lounge complete with concert-quality sound, theatrical lighting/effects, full LED video walls and VIP risers for exclusive tables on multiple levels. 

The MAXIM Party will showcase multiple interactive areas, highlighted by the Dodge Driving Experience in Dodge Vipers and Hellcats. Guests also will be able to enjoy an open bar, food, music and dancing. The party also will feature A$AP Rocky and a special performance by Lil Wayne.

MAXIM is a luxury brand known both nationally and internationally for bringing in top-tier talent, celebrity presence, taste-makers, influencers and mass media press coverage to culturally celebrated events.

Ticket packages are available through PrimeSport at For more information on all of PrimeSport’s hospitality and travel offerings, please visit

About PrimeSport
PrimeSport is the leader in providing direct access to the biggest sporting events, offering tickets, travel, hospitality, and VIP experiences for corporations, professional sports teams and fans. PrimeSport’s extensive experience in sports travel, hospitality and ticketing has allowed the company to form long term, official partnerships with some of the largest sporting events and organizations in the country. As a result, PrimeSport can provide more exclusive access to more events than any other company in the industry. Official partnerships include select NCAA Championships®, including the NCAA® Men’s Basketball Tournament and Men’s Final Four®, Men’s College World Series®, Division I Wrestling Championships, Women’s College World Series®, Women’s Final Four®, Women’s Volleyball Championship and Men’s Frozen Four®, NHL, 20 NFL teams, 2015 College Football Playoff National Championship, Rose Bowl presented by Northwestern Mutual, Allstate Sugar Bowl, Valero Alamo Bowl, Capital One Orange Bowl, National University Holiday Bowl, San Diego County Credit Union Poinsettia Bowl, Chick-fil-A Peach Bowl, Chick-fil-A Kickoff Game, AdvoCare Texas Kickoff, State Farm Champions Classic, Jimmy V Classic, 2K Classic, Gotham Classic, Legends Classic, Wrangler National Finals Rodeo, Feld Motor Sports, more than 40 major NCAA Division I universities, 19 NASCAR speedways and more. PrimeSport is a privately-held company, headquartered in Atlanta. For more information, visit or call 800/591-9198.

NCAA, College World Series, Elite Eight, Final Four, Frozen Four, NCAA Sweet Sixteen, NCAA Ticket Exchange, The NCAA Experience, Women’s College World Series and Women’s Final Four are trademarks owned by the National Collegiate Athletic Association. All other trademarks or licenses are property of their respective holders.

For media inquires, contact:

Johnathan McGinty
Jackson Spalding


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