Social Media Link Appoints New Vice President of Sales

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Social Media Link, the leading influencer and advocate marketing company, has hired a new VP, Sales.

Social Media Link, the leading influencer and advocate marketing company has hired Tracy Frank as Vice President, Sales. A new position for the company, Tracy will be responsible for leading and managing the company’s sales force and growing revenue and partnerships for Social Media Link’s solutions.

“Tracy has a sterling track record in influencer engagement and social media. She has 25 years of experience in customer engagement, word-of-mouth marketing, brand advocacy and consumer insights, making her a linchpin in our company growth plans,” says Susan Frech, CEO, Social Media Link.

Prior to joining Social Media Link, Ms. Frank was Director of Social Media for All You Magazine, a division of Time Inc., where she oversaw the launch of the first brand advocacy/consumer engagement/word-of-mouth platform for the company. She previously held positions as Sales Director for Live World, Director of Business Development for BzzAgent Inc. and Vice President, Business Development for Velocidi, a digital marketing Agency.

Tracy is passionate about social media, brand advocacy, loyalty and consumer engagement. She is relocating to NYC from Atlanta, where she served on the Board of Directors of the Atlanta chapter of the American Marketing Association for 5 years. She was Chair of that chapter’s Next Generation Marketing Committee and served on the faculty of Firecracker Digital institute.

About Social Media Link:        
Social Media Link (SML) is the leading advocacy activation company that amplifies social media conversation for brands. SML makes it easy for brands to activate impactful and trusted reviews and recommendations across social media, triggering action and leading consumers through the path to purchase.

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Bonnie Morris
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