sweetFrog Partners With Sprout To Promote New TV Series

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sweetFrog and Sprout Introduce the Floogal Fundae

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sweetFrog is excited to partner with Sprout to introduce FLOOGALS to families

sweetFrog will soon be adding even more fun to its stores on February 15 through March when they partner with Sprout, NBCUniversal Cable Entertainment’s 24-hour preschool network, to introduce a fun and unique in-store frozen yogurt promotion featuring FLOOGALS. FLOOGALS, Sprout’s newest original series, follows the adventures of three exuberantly inquisitive aliens exploring Planet Earth. Every day an exciting mission of experimentation, learning, and discovery awaits Captain Fleeker, First Officer Flo, and Junior Boomer as they explore the human way of life.

The Floogals will soon be seen visiting all sweetFrog stores across the nation as sweetFrog introduces the “Floogal Fundae.” In true Floogal fashion, children will be directed to join the mission at sweetFrog stores to create their own Floogal Fundae featuring the characters’ favorite toppings (bananas, strawberries, blueberries, raisins, and rainbow sprinkles) on top of their frozen yogurt.

“sweetFrog is excited to partner with Sprout to introduce FLOOGALS to families,” said Matt Smith, sweetFrog CMO. “We are thrilled to have these new friends visit our stores and provide another fun experience for our youngest froggers. Kids will love going on a Floogal mission to create their Floogal Fundae, and parents will love the special price.”

During the promotion, customers who text “FLOOGALS” TO 85775 will receive a one-time use only mobile coupon to buy one Fundae at regular price and get another of equal or lesser value for half price.

About sweetFrog
sweetFrog (http://www.sweetfrogyogurt.com) is the fastest growing premium, all natural, self-serve frozen yogurt restaurant company in the country. Sweet Frog currently has 358 stores including company-owned, franchise and independently licensed locations either open or under contract in 27 states in the U.S., Dominican Republic, United Kingdom and Egypt. The company was founded in 2009 and is based in Richmond, Virginia. Sweet Frog prides itself on providing a family-friendly environment where customers can enjoy soft-serve frozen yogurt, gelato and sorbets with premium toppings of their choice. The company was founded on Christian principles and seeks to bring happiness and a positive attitude into the lives of the communities it calls home.

About Sprout
Sprout is the 24-hour preschool TV network that reflects real kids and the real worlds they are growing up in. Sprout’s original programming inspires families to experience the possibilities in every single day, and includes animated series “Nina’s World,” “Ruff-Ruff, Tweet & Dave” and “Astroblast!.” Sprout’s “Sunny Side Up” is the only morning show for preschoolers and broadcasts live from NBCU Studios in Rockefeller Plaza. Launched in 2005 and now in over 56 million US homes, Sprout is a network of NBCUniversal Cable Entertainment, a division of NBCUniversal, one of the world’s leading media and entertainment companies. Please visit sproutonline.com for additional information.



Matt Smith, Chief Marketing Officer
(804) 835-6796
10800 Midlothian Turnpike, Suite 300
Richmond, VA 23235

Cady Meshnick
(212) 664-2334
30 Rockefeller Plaza
New York, NY 10112

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