“Since the beginning of our social media work, Instagram and all of our fans on Instagram has been extremely important to us,” said Mike Ungaro, Vice President for San Pedro Fish Market.
San Pedro, CA (PRWEB) February 03, 2016
While 2015 was by far the best year on record for California’s largest restaurant, San Pedro Fish Market & Restaurant, a key ingredient in that success was their continued explosive growth on social media. Recently Time Magazine and several national media outlets named San Pedro Fish Market & Restaurant the fifth ‘tastiest’ restaurant on Instagram.
“Since the beginning of our social media work, Instagram and all of our fans on Instagram has been extremely important to us,” said Mike Ungaro, Vice President for San Pedro Fish Market. “Seeing pictures of our food pop up literally over and over in the feeds of our friends, family, and guests is an awesome way to see how much people love our shrimp, lobster, and seafood and getting a little spicy with their families and friends.”
Founded in 1956,San Pedro Fish Market and Restaurant has used social media to grow much like they have always grown, through word of mouth. In addition, social media has increasingly been driven by consumers of their retail products, including their world famous shrimp tray in three flavors, are sold in nearly 900 outlets from California to Texas to Hawaii, including HEB, Sprouts, and Sams Club.
“Last year we had over 18 million interactions online with our social media fans in 37 states and in countries throughout the Americas and Asia,” explained Mike Ungaro. “Our business was founded by 15 year old cousins with the help of one of their fathers. We have always understood how to reach and connect with the demographic that in an earlier era used word of mouth and today uses Instagram, Snapchat, Twitter, and of course Facebook.”
For more information on the report in Time Magazine on December 10, 2015, go to http://time.com/4140758/instagram-food-restaurants/
“It was an honor to have our work recognized along with so many creative restauranteurs from around the country,” said Ungaro. “We have a lot of developments in the pipeline for our friends and followers that will make 2016 even better.”
ABOUT SAN PEDRO FISH MARKET AND RESTAURANT
Founded in 1956, San Pedro Fish Market & Restaurant has grown into a top rated destination on the LA waterfront whose seafood, Lonely Planet described by saying, “Seafood feasts don't get any more decadent than at this family-run harbor-view institution.” Routinely serving more than 20,000 diners each week, San Pedro Fish Market is also one of the most recognized brands in the frozen food section of premium and mass market supermarkets across the Southwest and Hawaii where consumers can pick from four microwavable versions of our World Famous Shrimp Tray. Just as at the restaurant and market, all ingredients are the freshest available and meant to be prepared and enjoyed directly in the kitchen with your favorite ice cold beverage. For more information, go to our website at http://ow.ly/obvmS.