Learning & Development Agency Fulcrum Labs Acquires Adaptive Learning Pioneer Adapt Courseware

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Fulcrum Labs Empowers its Customers with Results-Driven, Competency-Based Education Opportunities Through Adapt Courseware Platform

Fulcrum Labs is a full-service learning and development agency for organizations tired of DIY instructional tools and death by PowerPoint.

'In the process of collaborating on hundreds of hours of multimedia content and tens of thousands of adaptive assessments, we determined that Adapt Courseware had, far and away, the best platform we’d seen,' said Weir.

Los Angeles-based Fulcrum Labs has acquired online learning innovator Adapt Courseware. The acquisition complements Fulcrum's curriculum and content development business and positions the company to bring more personalized, competency-based learning opportunities to its client base.

Fulcrum had been evaluating competency-based, adaptive learning platforms to strengthen its core mission: turn students into learners and learners into confident subject matter masters. After the two companies partnered on a library of higher education content – delivered through Adapt's personalized learning platform – it became evident there was a natural fit.

“In the process of collaborating on hundreds of hours of multimedia content and tens of thousands of adaptive assessments, we determined that Adapt Courseware had, far and away, the best platform we’d seen,” said Fulcrum Labs CEO, Patrick Weir. “This is a truly state-of-the-art adaptive learning platform that makes it possible for every learner to achieve mastery. It’s a dramatic upgrade over legacy classroom and e-learning courses.”

“We are very pleased to be able to offer our partners competency-based courses that feature instant, personalized feedback and optimal challenge, a strategy used successfully across the gaming industry,” Weir added. The courses also come with data analytics dashboards allowing customers to pinpoint the depth and degree to which a concept has been mastered, as well as identify critical knowledge gaps, target remediation and optimize the learning to an individual, classroom or benchmark against historical data.

Fulcrum has already begun implementing a roadmap of technology and data analytics enhancements to continue pushing online learning to the next level. Fulcrum’s acquisition of Adapt Courseware will further this vision, and also provide Fulcrum’s partners with an even more efficient and seamless production process; greater flexibility to implement new features; additional customer service resources; and a more personalized experience for learners.

Fulcrum's verticals have been training and test prep. With the acquisition of Adapt Courseware, the education sector is a natural fit. “We’ll continue to target industries and opportunities where training and access to knowledge are vital, and where adaptive technology, analytics and premium content are game changers in terms of increased engagement and learning performance,” said Weir. Fulcrum’s customers include Allegiant Airlines, Chegg, MedStar Medical Group and North Carolina State University.

The Adapt brand will now operate as Fulcrum Labs, effective immediately. Terms of the deal are not being disclosed.

About Fulcrum Labs
Founded in 2014, Fulcrum Labs is a full-service learning and development agency for organizations tired of DIY instructional tools and death by PowerPoint, which has been synonymous with e-learning and classroom training. Fulcrum combines proven cognitive science and adaptive learning technology with the storytelling power of award-winning animators and production veterans to bring engaging, personalized content to the education, career training and professional development sector.

Fulcrum Labs turns instructional material and learning objectives into engaging, ready-to-use online courses and powers them with their adaptive platform to turn students and employees into learners and confident subject matter masters.

For more information on Fulcrum Labs, please visit: http://www.the-fulcrum.com/

About Adapt Courseware
Adapt Courseware delivers a modern approach to antiquated textbooks through its adaptive learning repository of award winning multimedia interactives, videos, and assessments. Its powerful, competency-based content aggregation and delivery toolset integrates with a school's LMS. Instructors can apply content in comprehensive course offerings or use the company's authoring environment to combine adaptive multimedia with their own content, facilitating a more personalized and engaging experience. Adapt Courseware's validation studies demonstrate how colleges and universities around the country are using its adaptive multimedia to realize measurable learning outcomes, including double digit improvements in retention and completion, as well as increased student satisfaction.

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Kristi Emerson
Fulcrum Labs
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